Hire Top Advertising & Marketing Writers

With ClearVoice as your content marketing talent and production partner, you’ll have access to vetted freelance advertising and marketing writers, editors, and more for your ongoing copy and content writing needs.

Hire Freelancers Why Hire Talent

Why Hire Freelance Advertising & Marketing Talent

This may sound simple, but it’s important to remember that writing for different industries requires different skill sets. Subject matter experts have a deep knowledge of their industry and can adapt their copy to different brand voices and audiences.

Hiring an industry expert freelance writer means that you can count on:

  • Custom content that speaks the language of your industry
  • A higher quality of work that elevates your brand
  • Faster delivery to save you money
  • Improved SEO

Traditional content, like articles and blogs, aims to educate or tell a story. Writing for your marketing funnel has an additional goal: educating people to sell them a product or service. It’s about highlighting a product or service to entice the reader to buy. But people generally don’t like to be “sold.” This means that effective content writers and copywriters know how to connect with their audience and convince them to buy without making them feel manipulated.

What to Look for in an Freelance Advertising & Marketing Writer

Not all content is created equal, and not all advertising and marketing freelance writers present the same qualifications. Considering that solid writing is a given, an ideal advertising and marketing freelance writer should also have the following:

Hire Freelancers What To Look For

A Background in Advertising & Marketing

This might seem like a no-brainer, but you want the writers you hire to have experience in the area they’re writing for. Your audience is savvy, and they can smell inauthenticity a mile away. Freelance writers with a background in advertising and marketing know how to sell because they’ve done it for years.

The Ability to Solve Problems

The secret behind great copywriting is solving problems. It’s figuring out a target audience’s real needs, then how your product or service can solve that problem.
Writing this type of copy is a specialized skill and surprisingly complex. Freelancers who can convey the message immediately with succinct, attention-getting headlines are invaluable.

An Understanding of Human Emotions and Selling

Advertising tells customers why they need your products or services. Sometimes it’s out of pure necessity, but others, it’s because of how that thing makes you feel. An effective advertising and marketing freelance writer knows how to tap into an audience’s emotions to build a strong connection with your product or service.

Check Out Some of ClearVoice’s Advertising and Marketing Writers

Eric Rosenberg
Eric Rosenberg

Eric Rosenberg is a finance, travel, and technology writer in Ventura, California. When away…

Ashley Eneriz
Ashley Eneriz

Ashley Eneriz is a financial writer who has been published on Time, Forbes, Huffington Post, Business

Are you ready to work with top talent in advertising and marketing?

We know great content and that quality, proven talent is critical to ensuring you have content that engages, educates, and converts.

Are you ready to work with top talent in advertising & marketing?

We know great content and that quality, proven talent is critical to ensuring you have content that engages, educates, and converts.


Frequently Asked Questions

In addition to the qualities we’ve already mentioned, an effective advertising and marketing writer should be current on the important trends. Marketing (and target audiences!) can be a bit of a moving target, so having a finger on the pulse will ensure your message resonates with your audience.

An effective advertising and marketing writer should also be a compelling storyteller to drive the emotional response to make your audience want to buy.

And finally, advertising and marketing writers should have solid research skills. Every customer’s needs are different, and writers who are able to fill the gaps between those needs and their own personal experience and expertise will be able to deliver the quality, SEO-friendly content you expect.

At ClearVoice, we pride ourselves on our Talent Network of 4,000+ vetted freelancers in 200+ industries. Within the ClearVoice Talent Network, freelance writers identify with their areas of expertise. When you work with us, a ClearVoice Talent Manager searches our Talent Network to pair you with vetted writers that best suit your needs and budget.

Once a freelance writer or editor has been admitted to the ClearVoice Talent Network, Talent Managers will pair them with the customers best suited for their industry, pay rates, and content level.

ClearVoice freelancers develop strong relationships with ClearVoice and our customers through editorial feedback, customer ratings, and quality of work ensure they are hired repeatedly.

The ClearVoice Talent Network has a thorough application process to vet freelancers seeking to work with ClearVoice. To be considered complete, each CV Portfolio requires a minimum of six work samples, areas of expertise, and examples of published work. Then the portfolio is reviewed by the ClearVoice Talent Team for approval before the freelancer is admitted to the Talent Network. Once writers work within the platform, those who regularly update their CV Portfolio with new publications and correctly-tagged content will appear higher in search rankings for easy matching with customers.