E-Commerce Copywriting: Optimize Your Copy for Conversions
If you want to write copy that converts, you need to make your customers feel something. Get tips for creating irresistible e-commerce copywriting.
6 Tips on How to Write a Great Listicle
Why should you be writing listicles for your brand? Get six tips for writing traffic-driving listicles, and learn how they can boost SEO results too.
How to Outsource Blog Content to Freelance Writers
Want the benefits of a blog, but don’t have time to write? Outsourcing your blog content to freelancers can drive traffic, awareness, and conversions.
Content Marketing: Investing in Consistent Content Creation
Measurable objectives, a calendar, effective content mix and relevant keywords are the hallmarks of good content marketing strategy.
Storytelling in Content Marketing: How to Tell Stories that Sell
The foundations of storytelling are the same whether you’re writing fairytales or infusing storytelling into your content marketing. Both narratives have characters, a problem, a plot, and a resolution.
How to Write Powerful Product Descriptions That Sell
Consumers need detailed product descriptions to make informed purchases. Explain what problems your product can solve as well as how it can improve their lives.
Blog Post Frequency: Best Day and Time to Post a Blog
Blogging is more than just great content, it’s strategy, distribution, and resources. Knowing how often and when to post is also vital to success.
Social Media News and Updates — Facebook Adds Reels, TikTok Launches SoundOn, and More
Read the latest social media updates, from Facebook launching Reels, an Instagram Reels competitor, to TikTok releasing a music platform for creators.
Pete Davidson’s Authenticity Helped Him Compete With Big Brands
How do you create a memorable brand? Pete Davidson. The “SNL” star provides many great how-tos when it comes to differentiation and standing out from the crowd.
Must-Read Marketing Research and Studies for March
Catch up on the latest marketing research, including a study that shows more than 80% of U.S. consumers say brands should stop doing business in Russia.