Niche Expert: Social Media Content Creator Nikki Goethals Is the Voice of 60 Brands
After 10 years in branding and writing, Nikki Goethals found her niche and started her own boutique agency. Now three years in, she manages social media for more than 60 clients. What’s her secret? Nikki shares how in our one-on-one.
ClearVoice’s Survey Provides Insights on How Much Freelancers Should Be Paid
On the #ContentRadar this week: ClearVoice takes a look at what freelancers should actually be paid. Also, Instagram may be rolling out much longer videos; Flipboard and Pinterest are gaining ground on Facebook and Google; and you — and your readers—are exhausted by the news.
Hope, Generosity, Service: Three Unexpected Strengths to Leverage for Freelance Success
Lean in. Break the glass ceiling. Move the needle. Be assertive in negotiations. ABC (Always Be Closing!) So many of the “rules” of winning business and advancing up the career ladder are about a show of force, but there are three better approaches gaining momentum.
2018 Survey Results: How Much Should I Pay a Freelance Writer? [Infographic]
The survey results are in! See our ‘2018 Freelance Writer Survey: Experience, Pay and Gender’ infographic. Which freelancers are more likely to create various content types? How much should you expect to pay per word or per hour? See the breakdown of pay rates in four levels of freelancer experience, and by gender.
Navigating Ethics Between Journalism and Content Writing
Today, writers are in the middle of a new normal, charged like many professionals to straddle the line between traditional reporting and content writing. Take the advice of these fellow writers and experts on maintaining your principles, street cred — and income.
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Exploring the Real Estate Content Marketing Niche With Agency Founder Carol Morgan
Location, location, location. We all know the mantra, but it takes a lot more than that to succeed in real estate. In this Niche Expert Q+A, we interview Carol Morgan, a real estate content marketing pro who has built an entire agency to serve the new home construction industry in her market of Atlanta, and nationally.
Why It’s Important to Treat Your Freelancing Business Like a Business
Whether you freelance part-time or full-time, thinking of yourself as a business would be wise. How committed are you to being successful? Financial advisor Roger Wohlner shares key points to reset your mindset.
Content Around the Globe: The Travel Writing Niche (It Ain’t All Glam)
Travel writing might seem glamorous, but it’s definitely not all about mai tais and the beach. To be successful takes a bit of grit and worldly knowhow. We’ll snap you back into reality, gently, with editor and writer John Newton, who’s worked for Condé Nast Traveler and AFAR magazines.
How to Position Yourself As an Expert to Advance Your Freelance Career
Positioning yourself as an expert in your field means letting go of trying to reach everyone. While you are growing and developing your personal brand and business, there are essential approaches to help you display what you know and show clients why they should hire you as a freelancer over someone else.
Writers Share the Essentials of Diving Into Full-Time Freelancing
Taking the plunge into full-time freelancing isn’t a simple one, but with the right prep — and plenty of pep talks — you can build a career for yourself. Experienced freelance writers share their best tips for keeping finances and business in order.
Returnships and the Changing Attitudes Toward Career “Gaps”
In our series on defining the modern workforce, we take a quick look at returnships. What are they? What’s the good and bad? Are they fit for freelancers?
The Freelance Writer’s Guide to Working With a Top Ad Agency
Know what it takes to write for an agency? We’d like to thank J Barbush, VP & Creative Director at advertising powerhouse RPA, for his advice for aspiring freelancers. Read up on his six key tips for bettering your chances and success working with creative agencies.
On Deadline: A Freelancer’s Guide to Turn Everything in on Time
You’re not just a freelancer – you’re a business owner who has to handle invoicing, customer service, marketing and a million other non-writing responsibilities. These tips and tools will help you stay on track to negotiate and meet deadlines for all your clients.
What Freelancers Need to Know About the New Tax Law
Tax reform legislation enacted at the end of 2017 reflects the most sweeping change in the tax code in several decades. Financial adviser Roger Wohlner highlights some of the key provisions in the new tax laws that might impact you as a freelancer or independent professional.
The Niche Freelancer: Wealth Management and Institutional Finance
Up for the challenge of complex corporate communications? In this installment of the Niche Freelancer, we chat with ClearVoice featured freelancer and longtime wealth management columnist Dahna Chandler, who lends her voice to some of the top financial institutions and consumer publications in the world.