A Little Refresher on the Complexity of Adverbs (and When Not to Use Them)
Adverbs. Love ’em or hate ’em, they can be the gateway to bad writing if you don’t use them appropriately. Take a little refresher on this oft-maligned part of speech.
Behind the Scenes: 6 Great Writing Lessons Learned at a ‘Family Guy’ Table-Read
What does it take to be endlessly creative and funny — for 15+ seasons? We went behind the scenes of Fox’s animated hit ‘Family Guy’ and spoke with executive producer Steve Callaghan, who has been staffed on ‘Family Guy’ since the beginning, having written 23 episodes and counting to date. Learn how his team approaches their writing like karate, and more.
Writing for Listeners (and Smart Speakers): Four Writers for Radio Share Their Craft
With the rise in text-to-speech, smart speakers, podcasts and audio courses, more and more writers need to examine the fundamental differences between writing for print and “writing for radio.” We rounded up some of the best tips for gearing your content and marketing to listeners, not just readers, in the age of Alexa and Siri.
How the Creator of the ‘Mortified’ Phenom Turned America’s Diaries Into a Global Movement
Are you sitting on content gold and don’t even know it? Open your creative vault with our Q&A with the mind behind ‘Mortified’, David Nadelberg. Learn how he turned an “accidentally funny” experiment (that cost 350 bucks) into a burgeoning franchise, including a new show that premieres this month on Amazon and Netflix.
Here’s How to Land Impressive Interviews That Make Great Content
Whether you’re writing for a brand or an editorial pub, interviewing primary sources is crucial for boosting your cred. We’ll humble-brag for writer Gregg Rosenzweig as he shares how he successfully has landed interviews with stars, including Kobe Bryant, Steve Carell, George Lopez, Eva Longoria, Suze Orman, Magic Johnson… and even astronaut Buzz Aldrin.
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Business Jargon to Consider Retiring in 2018 (Seriously Park the Nouning and Verbing)
Help stop senseless business jargon! Lena Katz crowdsourced people’s most hated words and categorized them in terms of ridiculousness, so you can judge whether you really want them seeping into your content.
Crafting Engaging Press Releases That Catch the Attention of Curiosity Rovers
Help your media outreach take flight. A reporter who has skimmed over thousands of press releases offers tips that could help you make the right impression on the right writer for your next press launch.
Survey Results: Factors in Determining Freelance Rates for Different Assignments
Get survey results and a full-time freelancer’s breakdown on how time, tasks and experience can affect the rates freelance writers charge for different assignments.
How to Write a Lead: 10 Do’s, 10 Don’ts, 10 Good Examples
Good lead. Good read. Sharpen your hooks to grab readers’ attention from the get-go, with examples of great and not-so-great leads.
Guide to Fleshing Out a Concept
If everyone could suddenly mind-read, the content biz would surely fizzle in a sec. Until then, download a basic one-pager to help talent understand your needs.
Guide to Pitching a Basic Article
Approach pitching with better consistency and effectiveness. Download a template you can customize to fit the requirements for any client you’re pitching.
Case Study Questionnaire for a Client
Download a template to help you cover the key elements in a case study for your brand, with formatting suggestions for a standard one- or two-page PDF format.
Guide to Making a Feature-Length Listicle
Download an example template for a 1,000-word article to cover a common listicle tactic: relaying multiple strategies to solve a problem.
How to News-Jack for Freelance Writing Pitches and Content Marketing
Taking advantage of the news of the day has been in the marketing playbook for decades, but in recent years it’s been taking on a whole new level. Get up to speed on the practice of “news-jacking,” whether you’re a writer or a marketer.
8 Interviewing Skills for Writing Like an Expert on Anything (Even If You’re Not Neil deGrasse Tyson)
Tasked with a new or challenging topic? Sharpen your interviewing skills to write like an expert on anything. Get a journalist’s tips on how to interview experts, influencers, and leaders.
The Pitching Game: 4 Freelance Pitch Examples and a Template
How well are you filling up your calendar with freelance work? Freelance writer Angela Tague shares tips and real-life examples of pitching to top brands to help keep your work flowing. Plus, download a free template to get your pitches started.