Eleven Blogs-a-Blogging: ClearVoice’s Top Blog Posts of 2018
On the #ContentRadar this week: We round up 11 of the year’s top posts from our ClearVoice blog, from marketing insights to industry interviews.
12 Must-Have Tools and Tactics for Content Distribution and Promotion
It’s not enough to create great content — now you need a plan and tools to distribute it. Make time for content distribution to maximize its impact.
New Study on How Brands Can Seize More Engagement on Instagram
On the #ContentRadar this week: Brands could be using Instagram more effectively. Also, unconventional emails drive greater engagement; Google’s “yellow ad” will cost it $10 million; and proof that engaging with your Twitter audience can pay off.
Invasion of the Word Snatchers: Emoji, GIFs and ‘Moar’… Does It Bother You? [Survey Results]
Emojis, GIFs and horrid spelling are running rampant in our social media-crazed world. We surveyed 50+ professionals between the ages of 21 and 65 about their thoughts on the inescapable trend.
We Asked, You Answered: The Data Behind the Changing Customer Journey
See the results of our 15-point survey (with the help of researchers at Pennsylvania State University and University of Virginia) on how marketers use buyer/customer journey maps and tackle customer journey management (CJM).
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Four Things for Marketers to Capitalize on During Record-Setting Holiday Shopping
On the #ContentRadar this week: Black Friday sprawl; YouTube “ad pods”; Instagram profile changes; and brands’ misleading use of influencers.
The Role of a Publicist in Journalism and How They Help Writers, Too (1 of 5)
In part one of our five-part series on publicists, we discuss the role of a publicist and how they can benefit both publications and freelance writers.
36 Updates Content Marketers Can Be Thankful for in 2018
So many great things have happened in 2018 that make it easier for content marketers to do their jobs. Don’t believe it? Let’s count the industry updates to be thankful for this year.
Scaling Content Creation for Enterprise Teams – Hosted by Conductor and ClearVoice
Take notes as Joe Griffin, CEO of ClearVoice, and Lindsay Boyajian, Director of Product Marketing at Conductor, share their best practices and tips on how to efficiently scale content creation for enterprise teams, from strategy to production and measurement.
How the Ghosts of Content Marketing Past, Present, and Future Can Prepare You for the Holiday Season
If the holiday marketing season causes you to say “bah humbug,” perhaps there are a few lessons in store for you as well. We recap the primary content marketing lessons for holidays past, present and future.
The Business of Food: Carla Siegel Discusses Branding, Marketing and Writing for Food Service and Hospitality
Want to get on the radar of some new clients in the food biz? Read our interview with Carla Siegel, founder of Agentsie, who has helped create new brand identities for many New York-area restaurants and CPG food brands.
The Six Skills You Need to Be a Content Strategy Heavyweight
Want to thrive at content strategy? Whether you’re a writer, editor or marketer, tap into these six superpower skills for 2019 (and beyond).
7 Website Tips From Shelly Cohen, Head of Business Development at Wix.com
Interview: Shelly Cohen, Head of Business Development at Wix.com, shares tips for small to medium businesses on website design and content trends.
How to Create a Killer Social Media Campaign (Need a Quick Refresher?)
The power of social media is getting the right content, in front of the right people, at the right time. Sing Weist, a former DreamWorks SMM, shares a refresher for those who need to reboot their social campaigns.
Boo! The 5 Scariest Updates to Pierce the Hearts of Content Marketers in 2018
Turn down the lights, turn up your favorite spooky music, and read on as we discuss the five scariest things to happen to content marketers in 2018.