Tap into the power of online surveys not only to guide your marketing choices but to fuel original research for your content. Marc Schenker shares tips from experts at SurveyMonkey.
All tweets are breaking lose! Lori Hil jumps into the abyss of the new 280-character limit and shows great examples of how users and brands are making the most of it.
This week, Twitter’s 280-character update throws everyone for a loop. Instagram looks to let users follow hashtags; and Adobe hopes to show you another part of your job that artificial intelligence can do better than you.
As companies grow, so must their brands. lf you’re considering your first major rebrand, memorize seven core mantras to help you focus on success, whether you’re overhauling your website or completely re-envisioning your content strategy.
This week: Key takeaways from CMI’s latest B2B report; Pew Research sheds light on how we use social for news; plus new rollouts and updates from FB and IG.
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Content marketers, stop using social media simply for amplification. Neal Schaffer outlines the steps to developing a killer content strategy for social beyond distribution alone.
Refresh your content strategy with insights from several top market research tools. Ben Beck explores marketing tech to help you generate more effective ideas.
Leave Twitter tirades to the trolls. Find inspiration from leading brands using social media for the greater good.
Learn to create hilarious content that sells, taking cues from Hollywood. Lena Katz interviews Greg Cohen and Jason Cox, co-founders of No Roads Productions, on their methodology of capturing new customers with humor.
Lauren Witte of the Arizona Technology Council shares her local perspective on how growing tech companies in the Grand Canyon State adapt their brand stories as they continue to evolve.
Explore an original approach to the “how” of time management in an in-depth article, but get started with a primer on the five primal flows of time in our infographic guide.
Although it’s in its infancy, the blended and decentralized workplace is here to stay. Get insights from leaders at the forefront of developing the “talent cloud” of tomorrow.
Are you applying kairos to your content strategy? Learn how to better adapt content to your customer’s journey and improve conversion.
Looking for more ways to target B2B decision-makers? Ben Beck walks you through a step-by-step tutorial on using LinkedIn’s Matched Audiences.