12 Tips to Help You Ideate Content, From Content Strategists and Creators
Constantly coming up with new ideas can be exhausting, or even excruciating. How about some pointers to lighten the load?
Are You Staying on Trend? Target Better With Key Marketing Research Tools
Refresh your content strategy with insights from several top market research tools. Ben Beck explores marketing tech to help you generate more effective ideas.
How to Make Content Marketing Magic With $5K, $10K, and $15K Per Month
Replay our webinar with Brittni Kinney Ratliff, VP at Influence & Co., and Sarah Maschoff, Senior Customer Success Manager at ClearVoice, as they dive into how you can get the most out of your content marketing strategy, focusing on three specific monthly budget options.
Social Media Marketing News: Monthly Rolling Roundup
Check out this list of some recent, useful social media information that will make you a better freelancer, content strategist and creator.
The Ultimate List of Marketing Conferences in 2019
Whether you lean more toward the sales or content side of marketing, make your own go-to list of marketing conferences and events to attend throughout 2019.
Create Better Content, Faster
With Our Easy-to-Use Platform and Talent NetworkGet a Free Demo
Content Marketing Research and Studies: Monthly Roundup
Whether you’re a content marketer or freelance creative, keeping up on the latest research is a must for success. We round up recent top findings to know.
Video Marketing: Video Killed the Content Star?
Are writers becoming washed-up content stars in a video-crazed world? Know the irreplaceable value of content in video marketing and find your place.
12 Recent Content Marketing Trends to Know (With Examples)
Your success as a freelancer or as a content marketer depends on your ability to stay informed. So we’re curating a running list of trends you should know.
Develop Your Brand Positioning Statement With Steely Confidence (and Examples)
Ready to personalize experiences and get your brand voice heard? There’s no better time than now to revitalize your brand positioning statement.
Get More From Your Investment With a Solid Video Content Strategy
Quality video content will never be a cheap date. But, with a cost-effective video content strategy, you’ll get more from your content investment.
How to Develop Great B2B Buyer Personas (With Templates)
Buyer personas are the foundation for your B2B content marketing strategy. Take the time to develop great buyer personas for high-impact messaging.
Head-to-Head Review: Comparing Majestic vs. Ahrefs
Which SEO tool is best for your team? Expert Ben Beck does a head-to-head review of two top contenders: Majestic vs. Ahrefs.
Learning Freytag’s Pyramid: 5 Cool Examples of How to Use It in Marketing
Stories sell. Embrace the drama we innately crave. See modern examples of how marketers use Gustav Freytag’s classic template for storytelling to boost engagement.
4 Key Steps to Analyzing the Martech Sophistication of Your Buyer
By understanding your buyers’ current martech stack, you can better position how your product or service can fulfill the needs of potential customers, offering you more informed approaches for conversion.
More Than Words: Online Courses to Improve Your Freelancer Toolbox (and Stay Competitive)
Digital marketing, content strategy, academic certifications… Here are some of the best companies providing online courses that help freelancers — and all professionals, for that matter — stay competitive in the job market and win more freelance jobs.