Social Media Marketing News: 9 Recent Tips for Freelancers and Content Strategists
Check out this list of some recent, useful social media information that will make you a better freelancer, content strategist and creator.
9 Recent Studies to Expand Your Content Marketing Horizons (Freelancers, Take Note)
To succeed as a freelance creative for clients these days, you need to be just as up on the latest trends in content marketing as your clients. We rounded up a few studies to help get you started.
4 Key Steps to Analyzing the Martech Sophistication of Your Buyer
By understanding your buyers’ current martech stack, you can better position how your product or service can fulfill the needs of potential customers, offering you more informed approaches for conversion.
The Ultimate List of Marketing Conferences in 2019
Whether you lean more toward the sales or content side of marketing, make your own go-to list of marketing conferences and events to attend throughout 2019.
More Than Words: Online Courses to Improve Your Freelancer Toolbox (and Stay Competitive)
Digital marketing, content strategy, academic certifications… Here are some of the best companies providing online courses that help freelancers — and all professionals, for that matter — stay competitive in the job market and win more freelance jobs.
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The Hot Seat: Alan Philips on Brand Marketing, Perpetual Beta and More
Former WeWork and current Turnberry Chief Brand Officer Alan Philips sounds off on hot takes of note for brand marketers and creatives.
8 Interviewing Skills for Writing Like an Expert on Anything (Even If You’re Not Neil deGrasse Tyson)
Tasked with a new or challenging topic? Sharpen your interviewing skills to write like an expert on anything. Get a journalist’s tips on how to interview experts, influencers, and leaders.
Study: Don’t Sleep on Mobile Ads’ Effectiveness at Bedtime
On the #ContentRadar this week: Bedtime might be the best time for mobile ads. Also, cross-promote events on Facebook Stories; and YouTube introduces project swipey watch.
8 Strategies in Content Marketing for Education and Nonprofits: New Trends, More Lessons
Get tips from an industry expert on conquering marketing challenges common to nonprofits and universities. Plus, download our ebook, ‘Content Marketing Best Practices: Higher Education & Nonprofits’, a 68-page guide in an easy-to-read slide format.
Your Facebook Engagement Probably Stunk in 2018 — Here’s What to Expect in 2019
On the #ContentRadar this week: What you can expect from Facebook in 2019; Quora introduces retargeting; Google will block your annoying ads; and more.
Do Freelance and Remote Workers Make Better Decisions? Research From MIT and Neuroscientists Points to ‘Yes’
We explore new findings that go beyond identifying inefficiencies in corporate structure, but lend proof that mob mentality exists in the office as surely as it does at Yankee Stadium… and why this puts freelance and remote workers in a new, positive light.
Three Reasons Why Now Is the Time to Start Seeing Visual Search Opportunities
On the #ContentRadar this week… It’s time to start seeing the opportunity with visual search. Also, Twitter is toxic; Amazon is riddled with fake reviews; and it’s time to start using TikTok.
Developing a Content Strategy: 25 Questions to Ask Your Team First
Building a content marketing strategy for your company? Ask these questions at the onset and use the answers to inform your next moves.
Grading the 2018 Digital Marketing Predictions
We look back at nine digital marketing predictions for 2018 from sources like Entrepreneur and Ad Age, and see how close they were as we head into 2019.
500+ Events to Jump-Start Your 2019-2020 Editorial Calendar [Template]
Get a head start on planning your 2019 – 2020 content calendar around some of the biggest upcoming events, including grand openings, holidays, festivals, trade shows, movie releases, sports, science and politics. Access our free editorial calendar template, complete with 500+ events and links.
Turning Time Into a ‘How’: Using the Time Flow Method [Audio + Infographic]
So much of content marketing is about timing, yet good time management involves a lot more than just lists and calendars. It requires understanding your behaviors toward time itself. Unlock the flows of time we use every day, so you can apply them to better planning of your content creation, or any projects for that matter.