A Writer’s Work Plan: Diagramming and Mapping Out Your Mind Before Writing
Is there a method to your madness? If you’re struggling with organization, writer’s block or simply writing too slowly, mapping out your thoughts can help.
On Deadline: A Freelancer’s Guide to Turn Everything in on Time
You’re not just a freelancer – you’re a business owner who has to handle invoicing, customer service, marketing and a million other non-writing responsibilities. These tips and tools will help you stay on track to negotiate and meet deadlines for all your clients.
8 Important Things Your Team Wants to Tell You (But Won’t)
You might be the world’s best boss but that still doesn’t mean employees will always feel comfortable speaking their minds.
How to Write More Engaging Content
Pithy nut grafs. Scannable text. Emotional appeal. Great content goes much further than simply being well-written. Use these 12 tips and tricks to create more engaging content every time.
Google Analytics vs. Quantcast: Which Analytics Platform Is More Powerful?
Google Analytics has long been the default audience measurement tool for, well, pretty much everyone. But is Quantcast the analytics dark horse that’s about to usurp the undisputed champion? We investigate.
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How to Move From a Five-Day Workweek to a Four
Imagine a three-day weekend… every weekend. Freelance journalist Lindsay Tigar shows us how to make this dream a reality so you get a healthier work/life balance on a regular basis — while still meeting all your deadlines.
Research Like a Pro: The Professor’s Guide to Smarter Writing Research
Tired of Google Docs littered with haphazard links and random quotes? A professor shares his best tips for conducting strategic writing research that results in faster, stronger work every time.
Don’t Edit Your Own Work (But Double-Check These 9 Things Before You Press Send)
It’s the rule: Don’t edit your own work. This doesn’t get your out of the responsibility of being both the first and last eyes on your piece though. Catch the fly balls, so your editor can worry about the trickier plays. Double-check these nine things before you click submit.
Interview the Boss, Like a Boss: 10 Tips for Getting the Best From the C-Suite
If you want to interview the boss like a boss, you’re going to need a strategy. Here’s how to track down senior executives without annoying them and how to bring the best out of any interview subject.
A Quick Primer for Your SEO Link-Building Strategy: Smashing the Basics to Succeed
No, link building isn’t dead, but many of its spammy practices are. For as long as links are the currency of search engines, how you use them will still be in play. Go back to the basics to make sure your link-building strategy is on the current trajectory of SEO.
Old School Meets New: Why Tactile Marketing Is Your Secret Weapon
Direct mail marketing gets up to 37 times more responses than email. So what’s a digital marketer to do? Here’s how you can mix some old-school tactile marketing ideas into your current strategy for the best of both worlds.
How to Blend Your Voice With a Brand’s Voice
Excellent writers can write for anyone, but finding the middle ground where your voice suits the voice of your client can be tough. Writer Chels Knorr, who’s worked with many name brands, shares her tips on striking the right tone and balance for any client.
Rules of Maintenance: The Writer-Editor Relationship
With the rise of freelance writing, so has come a swell of new relationships between editors, managers and freelance writers. But are you building the best?
2019 Survey Results: What’s Your Biggest Challenge With Content?
We asked 2,800+ marketers about their biggest challenges with content, and here’s what we found. Discover how 4,000+ challenges broke down into 44 themes.
5 Writers Share How They Switched Their Freelance Niche (And How You Can Too!)
Dreaming about switching your freelance niche but can’t seem to make it happen? These writers’ success stories will be just the kick in the pants you need.