Marketing tools for white labeling

White Label Marketing Tools: 7 to Seriously Consider

Martech expert, Ben Beck, reviews some of the best white label marketing tools for agencies who want to leverage more services and broaden their value for clients.

The 10 Best Tools for Visual Storytelling

Does your content strategy call for more visual content? These 10 tools will help you create killer images, infographics, slideshows, videos, livestreams and more.

reignite your social media marketing

How to Reignite Your Social Media With Great Storytelling

Does your social need a refresher? Get inspo to reboot your approach with a SlideShare of great examples of social media storytelling.

martech roundup

Content Radar: July 19, 2017

This week… Could longer videos be better for engagement? The number of native ads skyrocket in one year. And a bad online review might be good for business?

importance of a business plan

The Importance of Business Planning for Freelance Writers

How seriously do you take your freelance writing? Have you thought of yourself as a business? If so, get up to speed on developing a business plan.

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Because Great Content Design Doesn’t Just Happen

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white label marketing tools

How to White Label Marketing Tools for Your Agency Use

Ever investigated white labeling tools or services for your agency? Martech expert Ben Beck explains the strategy and offers key tips on what to look for in a white label marketing solution.

podcast

A SEO Round Table: Separating Truth From Myth

“Can SEO please stop changing?!” you scream. “No,” the universe snickers. Wrap your noggin around the latest state of SEO with industry experts Stacy Jackson, Jacob Warwick and Jesse Teske.

social updates for martech

Content Radar: July 12, 2017

This week… Facebook’s latest small change has huge consequences. Snapchat finally allows you to add links to snaps. And Microsoft gets in the email marketing game.

pay rate study

The Power of Pay for Travel Writers: Study Results on Freelancer Rates and Quality

We assigned one travel article to seven writers and had 30 editorial pros rate the quality of the submissions. Did vetted experts outperform less experienced writers?

chatbot marketing

6 Key Updates That Will Make You Consider Chatbot Marketing

Right now, the chatbot revolution is happening, and it’s just in its infancy. Beat your competition with the most important updates in Facebook Messenger chatbot marketing for early adopters.

create tutorial videos

Making Explainer Videos to Tell Your Brand Stories

By 2020, 80% of web traffic will be video. Will your brand be left behind? If you haven’t already, get a rundown of the elements and tools for making an explainer video for your brand.

Yes, Good Grammar Is (Still) Important, and Here’s Why

Is a focus on grammar worth your time? Yes, it is. Dear Megan gives us three good reasons why you should care about grammar, the good kind.

Importance of Brand Consistency: 5 Key Approaches for Keeping Aligned

Do you have consistent branding in all of your content? Stacy Jackson explains how it can help build brand awareness and develop trust and loyalty with customers.

Importance of storytelling

Why Is Storytelling Important? You Want Your Brand to Be Remembered

We all love a good story. Our brains are wired for it. Explore a thoughtful piece on storytelling and how it affects your brand. Plus, review seven brands who really get it — and who tap into human experiences in the simplest of stories.

social media updates

Content Radar: June 28, 2017

This week… What 2 out of 5 bad reviewers really want. Facebook goes totally local. And Snapchat’s at it again, causing privacy concerns with a new tool.

social media conference networking

How to Network Like a Pro at Conferences (Without Necessarily Attending)

If your budget limits your opportunities to attend industry conferences, don’t give up so easily. Virtual attendance is a growing phenom. Here are five key tips for networking at conferences without ever leaving your home or office.