Old School Meets New: Why Tactile Marketing Is Your Secret Weapon
Direct mail marketing gets up to 37 times more responses than email. So what’s a digital marketer to do? Here’s how you can mix some old-school tactile marketing ideas into your current strategy for the best of both worlds.
How to Blend Your Voice With a Brand’s Voice
Excellent writers can write for anyone, but finding the middle ground where your voice suits the voice of your client can be tough. Writer Chels Knorr, who’s worked with many name brands, shares her tips on striking the right tone and balance for any client.
Rules of Maintenance: The Writer-Editor Relationship
With the rise of freelance writing, so has come a swell of new relationships between editors, managers and freelance writers. But are you building the best?
2019 Survey Results: What’s Your Biggest Challenge With Content?
We asked 2,800+ marketers about their biggest challenges with content, and here’s what we found. Discover how 4,000+ challenges broke down into 44 themes.
5 Writers Share How They Switched Their Freelance Niche (And How You Can Too!)
Dreaming about switching your freelance niche but can’t seem to make it happen? These writers’ success stories will be just the kick in the pants you need.
Create Better Content, Faster
With Our Easy-to-Use Platform and Talent NetworkGet a Free Demo
How to Create Targeted Content for Every Stage of Your Marketing Automation Funnel
Ready to attract and convert more leads? Here’s everything you need to know about using an optimized funnel for every stage, creating targeted content and finding the right marketing automation tools.
8 Proven Ways to Make Readers Pay Attention to Your Promo Writing
Have a new product coming out or exciting company news to share? These proven tips will teach you how to write promo copy that grabs (and holds) readers’ attention.
How the Salesforce and Google Acquisitions Will Impact Content Marketers
Big data took a giant leap forward when Google and Salesforces acquired Looker and Tableau, respectively. But these momentous acquisitions may bring both good and bad news for content marketers.
How Writer Rachel Weingarten Turned Her Passions Into a Booming Freelance Career
Writer Rachel Weingarten has carved out a fascinating niche for herself. Learn how she took her personal area of study and turned it into a successful and fulfilling freelance writing career.
Business Jargon to Consider Retiring (Seriously Park the Nouning and Verbing)
Help stop senseless business jargon! Lena Katz crowdsourced people’s most hated words and categorized them in terms of ridiculousness, so you can judge whether you really want them seeping into your content.
5 Ways to Convince Editors You Can Write for a New Niche
Ready to step outside your writing comfort zone but your editor isn’t on board yet? Use these sample emails to convince your editor you can take on a new niche with ease.
Examining the Socially Responsible Social Campaign
Leave Twitter tirades to the trolls. Find inspiration from leading brands using social media for the greater good.
The Ultimate Guide to Finding, Hiring and Working With Freelancers
Freelancers can revolutionize the way you create content. Read our ultimate guide to finding, hiring and working with the best freelance talent to get started.
Head-to-Head Review: Google Forms vs. SurveyMonkey vs. Typeform
Which survey platform is the best fit for your team? Ben Beck grades the strengths and weaknesses of Google Forms, SurveyMonkey and Typeform.
An Etiquette Guide on Freelance Referrals: How to Win Clients and More Income
Navigating referrals can be tricky — but ultimately, the more connections you make, explore and support, the further net you cast. Several freelancers share their tips on playing the referral game without being a spoiled sport, or a bully.