Peer Advice for Freelancers: 9 Lessons on Setting Client Expectations
Freelancers who are skittish about setting client expectations can unwittingly sabotage their own success. Don’t facepalm your own actions. Glean advice from nine professionals who share life-learned tips for avoiding hiccups.
Top 30 Content Creation Tools for Freelancers and Marketers
Ben Beck, our expert martech contributor, reveals his picks for the top content creation tools in several key categories, with a breakdown of cost, skill level and time needed for each.
The History of Female Writers
Though romantic comedies may paint a different picture, there is a major gender divide within media. In honor of Women’s History Month, we’ll be celebrating the past, present and future of female wordsmiths.
More Than Words: Online Courses to Improve Your Freelancer Toolbox (and Stay Competitive)
Digital marketing, content strategy, academic certifications… Here are some of the best companies providing online courses that help freelancers — and all professionals, for that matter — stay competitive in the job market and win more freelance jobs.
The Hot Seat: Alan Philips on Brand Marketing, Perpetual Beta and More
Former WeWork and current Turnberry Chief Brand Officer Alan Philips sounds off on hot takes of note for brand marketers and creatives.
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White Label Marketing Tools: 9 to Seriously Consider
Martech expert Ben Beck reviews some of the best white label marketing tools for agencies who want to leverage more services and broaden their value for clients.
How to Write Great Bios for Others: 5 Do’s, 5 Don’ts, 5 Good Examples
Writing a professional bio for another person, or even a business entity, can be more challenging than writing your own. We lay down the rules to do it right.
What Writers Should Know About SEO to Stay Competitive in 2019
Although Google’s known for fickle algorithm changes, here are six key approaches to help your writing survive them all, so you can win at SEO for clients.
‘Digital Mom’ Audrey McClelland on Her Shift From Full-Time Fashion to Freelance
We interview Audrey McClelland, author of ‘The Digital Mom Handbook’, about her transition from the full-time fashion world at Donna Karan to being an independent entrepreneur.
10 Essential WordPress Plugins for Content Marketers
Martech expert, Ben Beck, answers one of your top questions: What are the best WordPress plugins for driving traffic, generating leads, and boosting conversion?
8 Interviewing Skills for Writing Like an Expert on Anything (Even If You’re Not Neil deGrasse Tyson)
Tasked with a new or challenging topic? Sharpen your interviewing skills to write like an expert on anything. Get a journalist’s tips on how to interview experts, influencers, and leaders.
Niche Expert: Allison Levine’s Journey From Wine Consumer to Marketer to Blogger to… GM of Effervescence
Live for vino? Learn how Allison Levine evolved from a wine consumer to a niche marketing expert in the beverage industry.
ClearVoice Is Joining the Fiverr Family!
Today, we are making a momentous leap forward as we announce the acquisition of ClearVoice by Fiverr, the world’s leading digital services marketplace.
How to Grow Your Freelance Business This Year: Quarter One
Planning is essential if you want to grow your freelancing business. Here are three key ways to set yourself up for success for the rest of the year (if you’ve let half of Q1 already pass you by).
5 Bold Tactics to Earn More Clients: What Winning Freelancers Are Doing
As a freelancer, you just can’t sit around and wait for jobs to come your way. You have to win them. Here are bolder ways freelancers are taking charge of their own destinies.
Can the New Google Site Kit WordPress Plugin Beat MonsterInsights for Your Website Analytics?
Choosing the right plugin to integrate Google Analytics with your website can be quite discombobulating. Martech expert Ben Beck shares insights on Google’s new Site Kit plugin and how it compares to MonsterInsights.