How to Explain Content Marketing to the Rest of the World
How do you explain the power of content marketing to people outside the industry? Follow this game plan.
Don’t Leave It Dangling: A Guide to Modifiers
Dear Megan’s guide to dangling participles, misplaced modifiers and a tiny rant about why good grammar matters.
Before You Press Publish: A Blog Editor’s Checklist
Use this checklist to ensure your blog post has a fighting chance when it goes live online.
5 Simple Ways to Instantly Improve Your Writing
So you want to be a better writer in 2015? Start by resolving to follow these five tips.
Branding Ovation: Drybar Blows Its Way Into Clients’ Hair and Hearts
Read our interview with Alli Webb, the mastermind behind Drybar, and how she drives client loyalty with cohesive brand messaging, social media authenticity and the promise of good hair days.
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Branding Ovation: Earth Rated Gives Paws to User-Generated Content
We’re giving a branding ovation to Earth Rated, where dogs are a content marketer’s best friend.
Dear Megan Rages Against the Exclamation Point (and Rightly So!)
Exclamation points don’t belong in your business copy. Sorry, they just don’t. Dear Megan explains.
The Importance of Being Ernest: Keep It Simple, Writers
Are you a Hemingway or Faulkner? Dear Megan makes the case for trading your thesaurus for clear, simple and unembellished prose.
Branding Ovation: Insanely Eventful Content Marketing Defines New Belgium Brewing
New Belgium Brewing pours itself into each of the four pillars of strategic content marketing, especially its fiercely fun and rewarding Tour de Fat events.
Just Keep Writing: Letters to My Younger Writer Self
A professional writer’s love/hate relationship with writing chronicled in a collection of letters to her younger self.
The 5 Golden Rules of Good Content Writing
Creating good content starts with following these five basic rules.
Should You Be a Freelance Content Marketing Writer?
Do you have what it takes to be a content marketing writer? Find out how to break into this emerging field.
Comma Splices and Cliches: Don’t Even (Seriously, for My Sanity)
What’s displeasing Dear Megan? Plenty. But let’s start with comma splices and clichés.
Cute Sells and Other Content Marketing Tips From My Tot
Five content marketing lessons learned from my three-toothed miracle.