How Index Cards Can Help Writers Organize Ideas and Improve Storytelling
Index cards — they’re not just for college students anymore. Learn how they can help you organize ideas, map out your thoughts and enhance storytelling.
A Little Refresher on the Complexity of Adverbs (and When Not to Use Them)
Adverbs. Love ’em or hate ’em, they can be the gateway to bad writing if you don’t use them appropriately. Take a little refresher on this oft-maligned part of speech.
Finish What You Started: How to Avoid Task Paralysis
If tasks are taking longer than they should, from organizing your home office to tackling a work project, task paralysis might be to blame. Here’s how to overcome perfectionism so you can get stuff done faster and easier every time.
The Four Rhinos of Bad SEO Tactics: What Has to Go for Good
Sometimes bad SEO optimization happens to good content, like a rhino trying to play Mozart on a kazoo… or badminton with a bazooka… or hopscotch on a cupcake. Get expert, in-depth advice on the four outdated SEO practices you must stop now.
What Are the Best ABM Tactile Marketing Solutions? PFL vs Sendoso vs Alyce: Reviewed
Tactile marketing can be hard to manage without the right solution. Writer Ben Beck breaks down the strengths, weaknesses and price of the top three tools on the market to help you decide which one will work best for your business.
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How to Stop Obsessively Checking Your Email in Four Steps
Yes, it is possible to set email boundaries (no matter how busy you are) so you’re not chained to your inbox 24/7. Here’s how two professional writers kicked this bad habit for good.
A Writer’s Work Plan: Diagramming and Mapping Out Your Mind Before Writing
Is there a method to your madness? If you’re struggling with organization, writer’s block or simply writing too slowly, mapping out your thoughts can help.
On Deadline: A Freelancer’s Guide to Turn Everything in on Time
You’re not just a freelancer – you’re a business owner who has to handle invoicing, customer service, marketing and a million other non-writing responsibilities. These tips and tools will help you stay on track to negotiate and meet deadlines for all your clients.
8 Important Things Your Team Wants to Tell You (But Won’t)
You might be the world’s best boss but that still doesn’t mean employees will always feel comfortable speaking their minds.
How to Write More Engaging Content
Pithy nut grafs. Scannable text. Emotional appeal. Great content goes much further than simply being well-written. Use these 12 tips and tricks to create more engaging content every time.
Google Analytics vs. Quantcast: Which Analytics Platform Is More Powerful?
Google Analytics has long been the default audience measurement tool for, well, pretty much everyone. But is Quantcast the analytics dark horse that’s about to usurp the undisputed champion? We investigate.
How to Move From a Five-Day Workweek to a Four
Imagine a three-day weekend… every weekend. Freelance journalist Lindsay Tigar shows us how to make this dream a reality so you get a healthier work/life balance on a regular basis — while still meeting all your deadlines.
Research Like a Pro: The Professor’s Guide to Smarter Writing Research
Tired of Google Docs littered with haphazard links and random quotes? A professor shares his best tips for conducting strategic writing research that results in faster, stronger work every time.
Don’t Edit Your Own Work (But Double-Check These 9 Things Before You Press Send)
It’s the rule: Don’t edit your own work. This doesn’t get your out of the responsibility of being both the first and last eyes on your piece though. Catch the fly balls, so your editor can worry about the trickier plays. Double-check these nine things before you click submit.
Interview the Boss, Like a Boss: 10 Tips for Getting the Best From the C-Suite
If you want to interview the boss like a boss, you’re going to need a strategy. Here’s how to track down senior executives without annoying them and how to bring the best out of any interview subject.
A Quick Primer for Your SEO Link-Building Strategy: Smashing the Basics to Succeed
No, link building isn’t dead, but many of its spammy practices are. For as long as links are the currency of search engines, how you use them will still be in play. Go back to the basics to make sure your link-building strategy is on the current trajectory of SEO.