Content Radar: Two Significant Additions Will Change How You Use Instagram in 2018
This week, two major changes are setting up Instagram for a huge 2018. Facebook is (finally) nearly ready to let you know actual reach. And marketers, get ready to spend more on audience data.
Content Radar: What Facebook’s New Advertising Principles Manifesto Means for Your Brand
This week, Facebook wants you to know “advertising principles” isn’t an oxymoron. Also, YouTube finally gets on the stories bandwagon; Instagram wants to let you share posts; and Google steps up policing.
We Asked 1,000 Marketers: “What’s Your Biggest Challenge With Content?”
Survey results: We asked 1,000 marketers about their biggest challenges with content, and here’s what we found. Discover the top 35 challenges broken down by category and other key insights.
The Ultimate List of 2018 Marketing Conferences
Whether you lean more toward the sales or content side of marketing, make your own go-to list of marketing conferences and events to attend in 2018.
Content Radar: Google Hopes for a #SmallThanks to Change the Local Search Game
This week, Google makes itself a friendlier option for local businesses. Also, Instagram live videos are getting more crowded; Twitter wants you to read tweets later; and people are spending way too much time on Facebook.
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Content Radar: Facebook’s New Study Might Change How You Use Direct Messages
This week, direct messages and emojis may be the future of your marketing communication. Also, Facebook gives more insight about who is sharing your videos; Snapchat is making its app easier to use; and Messenger Day and Facebook Stories combine in hopes that somebody starts using them.
Content Radar: Key Takeaways From CMI’s Latest B2B Report
This week: Key takeaways from CMI’s latest B2B report; Pew Research sheds light on how we use social for news; plus new rollouts and updates from FB and IG.
Content Radar: New Facebook Transparency Rules for Ads
This week, Facebook ads get dragged into the limelight. Also, Instagram lets you go live with friends; and more companies are creating in-house content.
Content Radar: Could the Explore Feed Save (or Doom) Brands on Facebook?
Keeping pace with the perpetual influx of content marketing news and announcements is no small task, but you don’t have to do it alone. Check out the news you need to know from this week.
Content Radar: Facebook Looks to Brands to Save Fledgling Facebook Stories
Finding time to keep up with the latest content marketing trends can be difficult, but there is good news—we’re here to help. Stay at the top of your game by taking a quick look at this week’s highlights.
Content Radar: Polls May Change How You Use Instagram Stories
Don’t let this week’s most important content marketing news and studies pass you by. Here’s a quick look at what you need to keep on your radar.
Technology in Arizona: How Storytelling Factors Into Innovation and Growth
Lauren Witte of the Arizona Technology Council shares her local perspective on how growing tech companies in the Grand Canyon State adapt their brand stories as they continue to evolve.
Content Radar: Anticipating the Impact of 280-Character Tweets
Time stands still for no one — and neither does content marketing. Check out your weekly wrap-up of what’s most important to keep on your radar.
Top Content Marketing Courses for Professionals Who Want Additional Training
Content marketing is constantly changing, and it’s important that content marketers stay on top of their game. This guide features a number of noteworthy and accredited online, in-person, for-credit and for-fun courses from reputable institutions and organizations.
Content Radar: Instagram Reaches 2 Million Monthly Advertisers (Here’s Why You Should Care)
Content marketing is always in constant flux. Get up to speed on the notable news of the past week.
Content Radar: New Survey Reveals Slowed Growth on Traditional Marketing Spend, Increase in Digital
What does The CMO Survey say about what the future of content marketing spend will look like? Why are ad agencies worried about iOS 11? And how will a new “snooze” feature on Facebook affect your social media marketing efforts?