What Is Market Segmentation? Why the Divide and Conquer Approach Works in Marketing
Whether you’re selling stocks or gym socks, finding a way to clearly market your product to your finely tuned demographic gives you a much greater shot at getting the sale.
What Is a Drip Campaign? Hint: It Will Help Amp Up Your Email Marketing
So, why do you need to know about drip campaigns? Well, even if the actual term is new to you, you’ve probably seen it in action in your own inbox.
Meet the Teamlancers Part 9: The Semi-Retired Teamlancers
Retirement isn’t the only option. Learn all about semi-retirement and get some potential job ideas for teamlancers too!
Meet the Teamlancers Part 8: The Married Teamlancers Who Work Together
From sharing an office to handling disputes, learn how married teamlancers are not only making it work but thriving.
Meet the Teamlancers Part 7: The Peer Review Crew
Before you edit or review the work of colleagues, remind yourself to take all emotion out of the equation. Learn more about giving and receiving feedback.
Meet the Teamlancers Part 6: The Introverts
Being an introvert shouldn’t stop you from progressing in your career — it’s more about understanding the best ways to highlight your skills and not your anxieties.
Meet the Teamlancers Part 5: The Heads of Networking Groups
Learn how heads of networking groups help teamlancers and freelancers connect and grow their businesses.
Meet the Teamlancers Part 4: Understanding the Role of Project Managers (or Producers) in Teamlancing
Before you tackle that next big teamlancing project, think about whether or not you need a project manager. Spoiler alert: You do.
Meet the Teamlancers Part 3: Working With Brand Ambassadors and Influencers
Think you know everything about brand ambassadors and influencers? Go beyond micro-influencers and nano-influencers to the age of the genuinfluencer.
Meet the Teamlancers Part 2: A Veteran Freelancer Talks Teamlancing at Any Age
Veteran freelancer Kolleen Shallcross talks ageism, how to juggle multiple projects, and the varied benefits of teamlancing.
How to Leverage Press and Media Kits: Best Practices, Common Mistakes, and Examples
Is a press kit the same as a media kit? Are people still giving away swag? Get the lowdown on leveraging press and media kits.
Meet the Teamlancers Part 1: Share Your Story, Tips for Success, and More
Join us as we take a deeper dive into teamlancing and feature interesting folks who earn a living as teamlancers as well as their background stories, challenges, and recipes for success.
Adventures in Teamlancing Part 8: Documenting and Reporting the Highs and Lows
Do you break out into a cold sweat at the thought of having to write a recap for your teamlancing colleagues or your clients? These tips will help make the reporting process a lot easier.
Adventures in Teamlancing Part 7: How to Manage Hours and Expectations
When you’re a teamlancer, your hours are also *their* hours. Learn how to better communicate with your team and clients so you don’t find yourself overextended.
Adventures in Teamlancing Part 6: Who Do You Tell About Your New Role and Why?
From updating current clients to protecting your privacy, get the inside scoop on sharing professional news publicly.