Joe Griffin

Author

Joe Griffin

Joe Griffin is the co-founder and CEO of ClearVoice. He has served in executive roles at Web.com and iCrossing and has co-founded multiple companies, including Submitawebsite.com and iAcquire. Joe was named one of Arizona’s top “35 Under 35″ entrepreneurs by The Arizona Republic in 2013. Follow him on Twitter.

Steamline content
Steamline content

How to Streamline the Content Creation and Approval Process With Your Clients

When working with clients, setting expectations and clearly communicating your process is your top responsibility. Learn a three-step plan to get your clients onboard.

October 26, 2017
Art of Kairos
Art of Kairos

The Art of Kairos: Right-Timing Content for Your Marketing Automation

Are you applying kairos to your content strategy? Learn how to better adapt content to your customer’s journey and improve conversion.

October 3, 2017

Optimizing Evergreen Content So It’s More Actionable and Zombie-Proof

Don’t let your best content just drift off into zombie land. Get more bang for your buck with tips to keep pumping life into your evergreen content.

July 27, 2017
make great content consistently
make great content consistently

Top 7 Reasons Brands Stumble at Making Great Content Consistently

Anyone can produce content regularly, but continuously producing quality content that actively engages your customers takes effort. What are the pitfalls that too many marketers fall in?

May 26, 2017

Better Salespeople: Content Marketing’s Forgotten Value Proposition

The consumer decision-making process has shifted from a funnel to a circle, and your sales team needs regular, targeted content to help educate buyers throughout the process. ClearVoice CEO Joe Griffin explains how content is part of your sales solution.

March 9, 2017

Hiring the Right Type of Writer: Generalists vs SMEs vs Influencers

Which type of writer do you need for your next content project? ClearVoice CEO Joe Griffin explains the differences between the three types and when to use each one.

October 11, 2016
influencer
influencer

Boost Your Blog With Influencers: A How-to Guide on 3 Popular Tools

ClearVoice CEO Joe Griffin shows readers how to find influencers using Content Studio, Niche and Followerwonk and gives some guidance on working with them.

August 30, 2016