10 Best Practices for Remote Workers Who Need a Refresher
These best practices for remote workers will help you stay productive and connected to colleagues whether you work from home sporadically or every day.
So, You Want to Produce an Explainer Video? Here’s How
What type of explainer video would work best for your brand and where do you even start with getting one produced? Get all your questions answered here!
5 Visual Storytelling Methods Writers Should Embrace in the ’20s
From augmented reality to social geofilters, visual storytelling will be at the forefront of marketing in the 2020s — make sure you’re not left behind.
How to Spot Deepfakes and Fake News: Tips and Detection Tools
Why risk the integrity of your work or reputation (or both) by quoting fake news or sharing deepfakes? Learn how to identify fraudulent news and videos so your content is never put at risk.
The Six Skills You Need to Be a Content Strategy Heavyweight
Want to thrive at content strategy? Whether you’re a writer, editor or marketer, tap into these six superpower skills for 2019 (and beyond).
How to Network to Your Next Client: 5 Do’s, 5 Don’ts, 5 Great Examples
As a freelancer, you need to target new clients who can become part of your success story. There are right ways to network — and wrong. We outline both.
‘Digital Mom’ Audrey McClelland on Her Shift From Full-Time Fashion to Freelance
We interview Audrey McClelland, author of ‘The Digital Mom Handbook’, about her transition from the full-time fashion world at Donna Karan to being an independent entrepreneur.
An Interview With ‘Pretty Extraordinary’ Working Mom/Influencer, Danielle Smith
After walking away from a major car accident, Danielle Smith left her career as a TV anchor and become her own boss and founded PrettyExtraordinary.com. Learn how she shifted into the world of new media.
Want to Master Your Next Creative Brief? 10 Key Sections to Cover
For clients tasked with creating in-depth campaign or project briefs for dissemination to content creators, we outline how best to convey your needs.
Survey: The Work Habits of Freelancers Revealed (Where Do You Stack Up?)
How many cups of coffee do freelancers drink per day? And do they wear underpants when they drink it? These answers and more (!) in a revealing survey about the freelance life.
Five Smart Ways to Drive Traffic (and Clients) to Your Online Portfolio
Want to take your online portfolio for freelance writing from pristine to universally seen? Here’s how in five easy steps.
In the Case of an Unhappy Client, What’s a Freelancer to Do?
In efforts to help freelancers understand how to keep things running smoothly after getting hired by a client, we’ve invited a brand director, a former agency VP, two creative directors, and an account manager to share cautionary tales for freelancers.
Enticing Millennials: Four Pros Share Content They Love… That Worked
What content engages millennials? We asked creative pros for Vice, Tastemade, Ranker, and startup Knew Money to share content they love and why it worked.
Content Strategy vs. Content Vision: Two Agency Chiefs Sound Off
We sat down with the chief creative officer and chief strategy officer of the California-based marketing agency Redbird Group. Read what they had to say about marketing, strategy and storytelling in this first post in our series on content vision.
5 Smart Things Freelancers Can Do to Keep Clients Coming Back for More
The secret to any business success story is to work with clients time and again. So here are five client-friendly tactics to help your freelance business survive – and thrive – over the long haul.