Category

Strategy

2017 Marketing Conference Guide: The Top 24 Events for Digital Marketers

2017 Marketing Conference Guide: The Top 24 Events for Digital Marketers

We've rounded up the best two dozen marketing conferences slated for 2017, along with some advice on how to make the most of your...

AMP’d Up: The Only Guide to the Accelerated Mobile Project You’ll Ever Need

AMP’d Up: The Only Guide to the Accelerated Mobile Project You’ll Ever Need

Google began integrating AMP listings into its mobile search results a year ago this week. Is your site AMP-enabled? Marc Schenker explains why it...

Piktochart vs Canva vs Visme: We Put 3 Visual Storytelling Tools to the Test

Piktochart vs Canva vs Visme: We Put 3 Visual Storytelling Tools to the Test

In today's #MarTechMonday post, Ben Beck puts three popular infographic design tools through their paces. Which one will emerge victorious? Keep reading...

Content Marketing Recap: Feb. 10-16, 2017

Content Marketing Recap: Feb. 10-16, 2017

We rounded up five content marketing news items from this past week. Here’s what you need to know: More than 1 million WordPress sites defaced...

The Freelance Economy in 2017: Leveraging a Virtual Workforce

The Freelance Economy in 2017: Leveraging a Virtual Workforce

The freelancing industry is getting stronger, and companies are increasingly turning to freelancers to solve their content production problems. Learn what to expect...

Content Marketing Recap: Feb 3-9, 2017

Content Marketing Recap: Feb 3-9, 2017

Overwhelmed by the amount of content marketing news that came out this week? Stay on top of it all with this roundup of what...

The Unspoken Hero of Super Bowl Ads: Consumer Analytics

The Unspoken Hero of Super Bowl Ads: Consumer Analytics

Understanding the ways in which consumers are tracked & analyzed during the Super Bowl provides us with insight into how we can, in our...

The Art of Spinning at CES: An Interview With PR Whiz Elliot Tomaeno

The Art of Spinning at CES: An Interview With PR Whiz Elliot Tomaeno

Gregg Rosenzweig caught up with Elliot Tomaeno, founder/CEO of the New York PR firm Astrsk, at CES last month. Read what he has to...

The Marketing Technology Explosion: The 5 Hottest MarTech Categories for 2017

The Marketing Technology Explosion: The 5 Hottest MarTech Categories for 2017

Ben Beck lays out the marketing tech tools in highest demand as we move through 2017, according to the Walker Sands State of Marketing...

Content Marketing Recap: Jan. 27-Feb. 2, 2017

Content Marketing Recap: Jan. 27-Feb. 2, 2017

Overwhelmed by the amount of content marketing news that came out this week? Stay on top of it all with this roundup of what...