Business Jargon to Consider Retiring (Seriously Park the Nouning and Verbing)
Help stop senseless business jargon! Lena Katz crowdsourced people’s most hated words and categorized them in terms of ridiculousness, so you can judge whether you really want them seeping into your content.
Crafting Engaging Press Releases That Catch the Attention of Curiosity Rovers
Help your media outreach take flight. A reporter who has skimmed over thousands of press releases offers tips that could help you make the right impression on the right writer for your next press launch.
Survey Results: Factors in Determining Freelance Rates for Different Assignments
Get survey results and a full-time freelancer’s breakdown on how time, tasks and experience can affect the rates freelance writers charge for different assignments.
Guide to Fleshing Out a Concept
If everyone could suddenly mind-read, the content biz would surely fizzle in a sec. Until then, download a basic one-pager to help talent understand your needs.
Guide to Pitching a Basic Article
Approach pitching with better consistency and effectiveness. Download a template you can customize to fit the requirements for any client you’re pitching.
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5 Key Elements for a Client Case Study [One-Pager Template]
Download a template to help you cover the key elements in a case study for your brand, with formatting suggestions for a standard one- or two-page PDF format.
Guide to Making a Feature-Length Listicle
Download an example template for a 1,000-word article to cover a common listicle tactic: relaying multiple strategies to solve a problem.
How to News-Jack for Freelance Writing Pitches and Content Marketing
Taking advantage of the news of the day has been in the marketing playbook for decades, but in recent years it’s been taking on a whole new level. Get up to speed on the practice of “news-jacking,” whether you’re a writer or a marketer.
8 Interviewing Skills for Writing Like an Expert on Anything (Even If You’re Not Neil deGrasse Tyson)
Tasked with a new or challenging topic? Sharpen your interviewing skills to write like an expert on anything. Get a journalist’s tips on how to interview experts, influencers, and leaders.
The Pitching Game: 4 Freelance Pitch Examples and a Template
How well are you filling up your calendar with freelance work? Freelance writer Angela Tague shares tips and real-life examples of pitching to top brands to help keep your work flowing. Plus, download a free template to get your pitches started.
Ann Handley on Content Marketing Tips, Tools and Editorial Quality
We interviewed the one and only Ann Handley, chief content officer at MarketingProfs and best-selling author. Yeah, you don’t want to miss this.
Freelancers: 5 Copywriting Tricks to Deliver Copy That Converts
Of course you want to deliver high-quality content for your clients. When it comes to writing for the Web, you also want to write copy that encourages action and helps your clients’ businesses grow.
How to Write More Engaging Content
Whether for your blog or a third-party publication, creating engaging content is crucial to building long-term marketing success. Get tips and examples for writing more persuasive content; structuring your writing; adding credibility; and making a checklist for articles. Length: 15 pages.
Guide to the Rules of Attribution: How to Avoid the ‘P’ Word & Other Problems
Don’t find yourself on the receiving end of a DMCA takedown notice (or worse). Sara Parker explains how to properly cite your sources and avoid copyright issues.
Copy Editing Tips for Teams Without Word Nerds
You don’t always have a copy editor around when you need one, right? Danielle Antosz discusses top copy editing challenges for the non-word nerd and the tips and tools to remedy them.