“We all have goals: We want to matter. We want to be important. We want to have freedom and power to pursue our creative work. We want respect from our peers and recognition for our accomplishments. Not out of vanity or selfishness, but of an earnest desire to fulfill our personal potential.”
Ryan Holiday is a writer, media strategist, and the bestselling author of several books, including The Daily Stoic. It’s no surprise that such an insightful content creator brilliantly and beautifully explains the value of recognition. Yet, pursuing marketing awards isn’t solely about recognition for your brand or agency.
The exercise of applying for a marketing award is a great learning experience. Fresh marketing ideas are ignited as you witness the work of past winners. Your prized campaign becomes more meaningful as you tell its story. Lastly, you tap into the courage it takes to press “submit” and put yourself out there to be judged.
Reputable marketing awards are an avenue for reaching your personal and professional potential. From mainstream to the unexpected, the following marketing awards list will guide your pursuit.
The marketing awards list for serious potential seekers:
“Having our ‘big ideas’ recognized in this prestigious international competition gives small firms like ours the chance to shine.” Encompassing the spirit of the Davey Awards is Dawn Newsome, Owner of Moonlight Creative Group. This marketing awards program is exclusively for “the little guys.” If you’re a smaller agency or brand, go ahead and let your work shine, without getting lost in the shadows of bigger organizations.
Entry Cost: Single Entry: $125; Campaign Entry (including Web Campaigns): $195; Integrated Campaign: $280; Marketing Effectiveness: $280
Entry Deadline: August 9, 2019
Awards Announced: TBA
Branding agencies around the world rejoice! The Brand Impact Awards honor branded programs and campaigns who have been commissioned and implemented either nationally or internationally. Available categories are based on a wide range of verticals, such as Technology & Telecoms, Fashion, Artisan, Not-for-Profit, and Transport & Travel.
Entry Cost: £105 – £199 + VAT (depending on number of entries and submission dates)
Entry Deadline: June 7, 2019
Awards Announced: Awards ceremony is September 11, 2019
Design doesn’t work without written content. The Creativity International Awards allow you to show the creative collaboration of your entire content production team. Check out the film categories for demos, corporate, and sales videos. They also offer a Best Work Never Produced category to highlight your special piece of work that never saw the light of day.
Entry Cost: $50 – $145 for single unit and campaign / series entries
Entry Deadline: April 19, 2019 (Media & Interactive); September 19, 2019 (Print & Packaging)
Awards Announced: September – October
Unless you reside on another planet, you’ve heard of Content Marketing Awards by Content Marketing Institute. Altogether, there are 85 categories recognizing agencies and brands across the entire spectrum of the content marketing industry. Winning a CMA is obviously a big deal, but even snagging a finalist position is a strong accolade.
Entry Cost: $199 – $299
Entry Deadline: May 3, 2019
Awards Announced: Individual category winners and finalists will be announced in July 2019. The Content Marketing Project, Branded Content Campaign, Agency, and Content Marketer of the Year will be announced at a live awards ceremony at Content Marketing World in Cleveland on September 4, 2019.
Marketing Inspiration: Content Marketing Award 2018 Winner; Content Launch of the Year – Dear Basketball by Rogers & Cowan with Verizon
The Webby’s were established in 1996, way back when the World Wide Web was in its infancy. The New York Times claims that winning a Webby is “the internet’s highest honor.” If your website, podcast, video, or social media campaign is the best thing on the internet…by all means, take a shot at the Webby Awards.
Entry Cost: TBA
Entry Deadline: February 2020
Awards Announced: April 2020; awards ceremony in May 2020
The Muse Creative Awards exists to honor creative professionals with a unique eye and a passion for their work…rather than a paycheck. Do you have a project that shows off how you perfected your craft? Are you pushing the envelope and taking creative risks? Then, go for it.
Entry Cost: Regular entry is $100 for each work or $160 for each campaign or plan.
Entry Deadline: April 30, 2019; next year TBA
Awards Announced: May 30, 2019; next year TBA
For 60 years, The Clios have been celebrating creative excellence in advertising. Because these awards are so established, that means you have a bouquet of categories to consider, including: Brand & Corporate Identity, Banners & Rich Media Advertising, User Experience, Film / Video, Copywriting, Microsites, Websites, and even Virtual/Augmented Reality.
Entry Cost: $525 – $1,150
Entry Period: April 19 – June 28, 2019
Awards Announced: Gold, Silver, Bronze and Shortlist announcements will be made September 4, 2019. Grand winners will be announced during the awards show on September 25, 2019.
Marketing Inspiration: The Clios 2018 Bronze Winner; Branded Content – Obsession for Smoothness for Double A by Six Inc
The bold name of this competition sets the tone for what they are seeking from entrants. The Killer Content Awards invites cutting-edge brands and agencies who are seriously innovating the content industry. From Packaged/Bundled Content to Multi-Touch Campaigns, as long as your content is transformative and engaging, you’re in the running.
Entry Cost: $149 – $249
Entry Period: TBA; October – November 2019
Awards Announced: TBA; February 2020
Think you’re one of the best marketers in the United States? The Drum Marketing Awards are for you. Judges evaluate your entry based on creative thinking, effectiveness, clear and concise results, and evidence of results (e.g. testimonials, financials.) So, make sure you have the data to back up your project submission.
Entry Cost: $295 for first entry; $195 for each additional entry.
Entry Period: TBA, January 2020
Awards Announced: April 2020Get ready to reach your true #marketing potential. From mainstream to the unexpected, the following marketing awards list will guide your pursuit. | #Content | #Branding Click To Tweet
Also known as “the Oscars of the food world,” you justifiably assumed the James Beard Awards only celebrated chefs and restaurants. Turns out, they have some content relevant awards as well in Journalism and Broadcast Media. For the latter category, any English-language TV, radio, documentary, or webcast show or segment on food, cooking, or gastronomy is eligible.
Entry Cost: Beginning with the 2019 awards, first-time entrants had a free entry. For other entrants, there was a $100 entry fee for JBF members or $150 for nonmembers.
Entry Deadline: Open call for entry begins in mid-October.
Awards Last Announced: May 6, 2019
Marketing Inspiration: James Beard Award 2019 Winner; Broadcast Media – Be a Girl Podcast by Copper & Heat
The Digiday Content Marketing Awards recognizes brands and agencies using content to modernize media and marketing. Categories go pretty deep into content territory, like: Best Use of Real-Time Streaming Video, Best User-Generated Content, and Best Interactive Content Piece or Series.
Entry Cost: TBA
Entry Deadline: TBA; January 2020
Awards Announced: TBA; May 2020
Every year approximately 6,000 print and digital entries are submitted from around the world. The MarCom Awards have been around since 2004, offering a competitive playground for hard-working creative professionals in marketing and communications. If you’re a non-profit organization—or an agency that peformed work for a non-profit—you are not charged an entry fee.
Entry Cost: $95 per entry or $175 per campaign or plan
Next Entry Period Opens: August 1, 2019
Awards Announced: TBA
The Hermes Creative Awards are open to anyone involved in producing marketing and communication materials. Their judging style is perhaps the most compelling reason to jump into the competition—entries are judged on creativity, not against other entrants in the category. In other words, your small brand isn’t compared to a Fortune 500 entrant.
Entry Cost: Single entries are $95 each. Campaigns, plans, apps are $175 each. Work done pro bono is free if accompanied by a paid entry.
Entry Deadline: TBA 2020
Awards Announced: May 2020
Unlike other marketing awards that honor flashy campaigns, The B2B Marketing Awards offer more data-driven and strategic category options, such as: Best Use of Customer Insight, Best Use of Account-Based Marketing, and Best Integration of Sales and Marketing. The winner example below “Pimp Their Boiler” proves B2B campaigns don’t have to be boring.
Entry Cost: £250+VAT per submission (B2B Marketing Premium member is £215+VAT).
Entry Period: May 1- June 12, 2019
Awards Announced: Shortlist announced August 8, 2019
Marketing Inspiration: B2B Marketing Awards 2018 Winner; Best Use of Customer Insight – Pimp Their Boiler for ADEY Professional Heating Solutions by Really B2B
More helpful marketing calendars and timely info
As a brand or agency, you want your creative work to matter. Pursuing marketing awards is an opportunity to both explore and share your accomplishments while gaining inspiration from other top-performing marketers. Whether you win or not, you’ll learn more about your marketing potential than you ever expected. Here are other calendars timely marketing info to keep on your radar:
- The Ultimate List of Marketing Conferences
- 500+ Events to Jump-Start Your 2019-2020 Content Calendar
- Top Content Marketing Courses and Training for Working Professionals
- Social Media Marketing News: Monthly Rolling Roundup
- Content Marketing and Research Studies: Monthly Rolling Roundup
- Content Marketing Trends: Monthly Rolling Roundup