Whether you need to write a podcast description for your own show or you’ve been hired to write one for someone else, use this foolproof formula to put together a compelling podcast description that draws listeners in.
A strong marketing strategy will be essential in helping you attract and retain an audience for your podcast.
What is your work worth? If you don’t know the answer to this question, you most likely aren’t getting paid the rates you deserve.
Developing a podcast that keeps audiences engaged with sound is a crucial step in retaining listeners.
It’s easy to get so caught up in the creative aspect of making a podcast that you forget you’re creating intellectual property that needs to be protected.
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Making money from doing something you love is the ultimate goal. But there are many different avenues for podcast advertising, from produced reads to branded podcasts — which is right for you?
Want to make a stand-out podcast? Your college essay-writing skills are about to come in handy!
From coming up with a catchy name to getting the sound right, details matter when creating a podcast. Use this guide to ensure you hit all the components of creating a successful podcast.
Get storytelling tips from the creator of ‘This Land’ podcast, Rebecca Nagale, on how to appeal to a wider audience.
There are many different podcast structures, from reported journalism to thematic talk shows — and then there are some that define their own genre. Take a look at some of the more common (and uncommon) podcast structures to get inspiration for your own.
Defining your niche audience is one of the first things you should do when creating a podcast. After all, that key component will influence every decision that comes after, from topic choices to guest hosts.
What do you do when fears and questions are about to stop you from making a podcast? You create a good old-fashioned pros and cons list, that’s what!
It seems like everyone is addicted to podcasts these days, whether it’s about an industry trade or true crime. But have you ever thought about making your own?
We’re chatting with Wondery Chief Content Officer Marshall Lewy on how great podcast producers craft story, hire voices, and how businesses can emulate their practices to get way more downloads.
Is your podcast visionary, or just perfunctory? The founder of Wondery, former Fox International CEO Hernan Lopez, shares simple yet crucial strategies for producing a successful podcast, in our one-on-one interview.
Podcast startup Wondery claims a sweet spot in content creation and curation within the booming but highly competitive podcast landscape. And it found its spot through strong, innovative storytelling across several successful genres. Here are five Wondery podcasts you should dive into for entertainment, education and a template for success.
