Long-Form Content: Mastering Creative Briefs for Ebooks and Assets (3 of 5)
Most brand marketers underestimate power of creative briefs. With that being said, how can you make sure you maximize the potential of building a brief for your first long-form content project? Here’s how.
Dear Marketer: You Need an Experienced Freelance Content Network… Right Now
At ClearVoice, we’re committed to helping marketers, publishers and freelancers plan for the future of media. Our CEO, Joe Griffin, spells out why you’ll have to fill out your freelance creative bench soon, whether you want to or not, if you plan on your content keeping up with the times.
2018 Survey Results: How Much Should I Pay a Freelance Writer? [Infographic]
The survey results are in! See our ‘2018 Freelance Writer Survey: Experience, Pay and Gender’ infographic. Which freelancers are more likely to create various content types? How much should you expect to pay per word or per hour? See the breakdown of pay rates in four levels of freelancer experience, and by gender.
Managing Tips for Managing Editors
Whether you’re the editor for a high-volume site online or a supermarket glossy, you’re putting in hours of writing, editing, emailing, and organizing during the weeks prior to publication. Here are tips to stay on track (or to forward to an editor who might be way off track).
Rules of Maintenance: The Writer-Editor Relationship
With the rise of freelance writing as an essential component in content marketing and publishing, so has come a swell of new relationships between editors, managers and freelance writers. But not all of them are the best they can be. Here are some tips about how to build and maintain the delicate but essential writer-editor relationship.
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Gifting for Gratitude: Generous Gestures Never Go out of Style With Clients
When you’re a freelancer who relies on networking and relationships to find and keep good clients, a little gratitude can go a long way. But what’s appropriate, or even ethical, when it comes sending gifts or tokens of thanks to a client or someone who gave you a referral? We asked several professionals about their favorite ways to show gratitude.
Moonlighting or Full-Time Freelancing? Pros and Cons for Freelancers and Clients
For freelancers, deciding to just moonlight or to quit the day job and freelance full-time is a huge dilemma. And for clients, deciding whether you need a moonlighter or a more-available freelancer can be equally vexing. To answer both, full-time freelancer Lena Katz lines out key points to help you decide.
Rev Up Your Productivity and Streamline Your Content Creation Like CARFAX
“ClearVoice simplifies some of the most time-consuming aspects of content management. It’s an accessible platform that allows you to connect with freelancers, improve communication and quickly develop an editorial plan.” – Jim Sharifi, CARFAX
Kick Your Content Strategy Up to the Next Level Like SpareFoot
“ClearVoice has made coordinating with my freelance team an effortless process.” – Alexander Harris, SpareFoot
Dear Marketers, 13 Ways You Can Be a Better Client to Freelance Writers
As a brand marketer, you have the power to create strong relationships with freelancers that bring out their best work — but don’t take them for granted. Here are some professional dos and don’ts of working with freelancers.
Are You Accidentally Obnoxious? Phrases to Avoid With Freelancers (and What They Think)
Whether you’re a potential client or a part of a marketing team, have you ever unknowingly ticked off your talent? Here’s what freelancers say in private when you use one of these eight potentially obnoxious phrases.
Four Steps to Help Marketers Engage Better With Their Remote Workforce
Don’t treat freelancers and remote workers like they’re disposable. Learn key steps to keep them engaged and in the loop.
How Hiring a Professional Writer Helped a Specialized B2B Grow
When competitors actively read your content, you’re doing something right. Learn how the owner of a niche consultancy jumped into content marketing and found just the right writer to help differentiate and grow his business.
The Importance of Building Relationships With Your Freelance Writers
Although freelancers aren’t part of your full-time team, it doesn’t mean you can treat them as disposable. Learn why building strong relationships with your freelancers is important for long-term success.
#ProContent Podcast: Fostering a Healthy Working Relationship Between Writer, Editor and Client
Trust, communication and organization are difficult to maintain when you’re working in the same office as someone. How do you keep these relationships healthy when multiple parties are in different locations? Ben Jacobson and Luke Wolfe give their advice on maintaining relationships in the distributed workforce.