Content Partner Strategy: 7 Red Flags to Note When Interviewing a Potential Partner (Part 3 of 5)
How can you better weed out bad candidates from good ones when seeking a content partnership? Here are statements that are red flags from a potential content partner — and by contrast, things you want a content creator to say instead.
Content Partner Strategy: Activating Local Talent Networks (Part 2 of 5)
Even when you’re hiring creative freelancers or influencers who can complete a job entirely remotely, there are a lot of benefits to having a local network. Get tips on activating local freelancers and talent for your brand, in Part 2 of our Content Partner Strategy Series.
Why Ad Agencies Shouldn’t Be Afraid of the F-Word: Freelance
How do you tell if a freelancer fits your company model? What’s the importance of culture and cost control as a key to your agency’s longevity? Get fresh perspective in our one-on-one interview with the CEO of WONGDOODY, a three-time Ad Age winner for “Small Agency of the Year,” Ben Wiener.
How Hiring a Professional Writer Helped a Specialized B2B Grow
When competitors actively read your content, you’re doing something right. Learn how the owner of a niche consultancy jumped into content marketing and found just the right writer to help differentiate and grow his business.
Survey Results: Factors in Determining Freelance Rates for Different Assignments
Get survey results and a full-time freelancer’s breakdown on how time, tasks and experience can affect the rates freelance writers charge for different assignments.
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Understanding Different Types of Editing: What Kind of Freelance Editor Do I Need?
Developmental editor or managing editor? Copyeditor or proofreader? Just like writers, not all editors are the same. Read a pro’s savvy rundown on the types of editing and find the best kind of editor for your particular content.
Guide to Consolidating Your Content Marketing
Having one powerful content marketing platform can save your agency time and money. Explore how tool consolidation can amplify your margins.
Hiring a Ghostwriter: Secrets From a Ghostwriting Professional
Need a ghostwriter to help tell your story? Get insights from a ghostwriting pro on setting expectations and rates when hiring a ghostwriter.
10 Types of Content Writers and When to Use Them
What kind of content writer do you need for your next project? Hal Werner explains the different types of writers and what to expect from each.
The Power of Pay for Tech Writers: Are Freelance Rates and Quality Correlated? [STUDY]
We assigned three writers the same assignment, a 400-word article about “Security Best Practices for Development Operations Teams.” Twenty editorial pros rated the quality of each of submission. Here are the findings…
The Power of Pay for Travel Writers: Study Results on Freelancer Rates and Quality
We assigned one travel article to seven writers and had 30 editorial pros rate the quality of the submissions. Did vetted experts outperform less experienced writers?
How to Scale Your Content Creation Using Freelance Writers
This much you know: You need to step up content production. Jacob Warwick explains how to find freelance writers, set expectations and negotiate long-term relationships, all in an effort to create more and better content.
The Freelance Economy in 2017: Leveraging a Blended Workforce
The freelancing industry is getting stronger, and companies are increasingly turning to freelancers to solve their content production problems. Learn what to expect in a freelance economy and how your brand can take advantage of it.
How to Successfully Find, Hire and Work With Freelancers
Freelancers can revolutionize the way you create content to help your business grow. Learn how to find the best talent, budget for freelance writers, and work successfully with a blended workforce. Length: 15 pages.
How to Onboard & Collaborate With Freelance Writers
The best freelance writers become partners with your brand. Learn what to give them so they can be successful and you can meet your content goals.