Become a Writer-Publicist Power Duo in the Gig Economy: Two Success Stories (5 of 5)
In the gig economy, your job security relies on your own ability to build professional relationships. When you try to expand your network as a freelance writer or publicist, take a cue from these two pairs who have mastered professional synchrony to succeed.
5 Key Elements for a Client Case Study [One-Pager Template]
Download a template to help you cover the key elements in a case study for your brand, with formatting suggestions for a standard one- or two-page PDF format.
8 Strategies in Content Marketing for Education and Nonprofits: New Trends, More Lessons
Get tips from an industry expert on conquering marketing challenges common to nonprofits and universities. Plus, download our ebook, ‘Content Marketing Best Practices: Higher Education & Nonprofits’, a 68-page guide in an easy-to-read slide format.
How to Write a Script for a Chatbot: Key Elements for Good Dialogue Flow
Martech expert Ben Beck’s outlines the basic stylistic elements and key points for a dialogue flow chart that you should know when writing content for your chatbot.
The Niche Expert: How a Teacher Can Become a Content Creator in Education
Online courses are feeding a rapidly growing education industry. We interview Kimberly Moran, a former teacher and current creative strategist for educational content, on working for the expanding niche.
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Understanding Different Types of Editing: What Kind of Freelance Editor Do I Need?
Developmental editor or managing editor? Copyeditor or proofreader? Just like writers, not all editors are the same. Read a pro’s savvy rundown on the types of editing and find the best kind of editor for your particular content.
Developing a Content Strategy: 25 Questions to Ask Your Team First
Building a content marketing strategy for your company? Ask these questions at the onset and use the answers to inform your next moves.
How to Keep Your Chatbots Compliant With New Laws: 5 Ways to Monitor Their Usage
As the usage of chatbots really begins to take off, the chatbot landscape is changing. Martech expert Ben Beck outlines key methods to keep an eye on how you’re maintaining legal compliance and chatbot optimization.
Top 5 Responsibilities of a Journalist When Working With a Publicist (4 of 5)
Quid pro quos? Be wary. Pitches that miss the mark? Be honest. Things to do to keep above aboard in the publicity game.
Turning Time Into a ‘How’: Using the Time Flow Method [Audio + Infographic]
So much of content marketing is about timing, yet good time management involves a lot more than just lists and calendars. It requires understanding your behaviors toward time itself. Unlock the flows of time we use every day, so you can apply them to better planning of your content creation, or any projects for that matter.
Eleven Blogs-a-Blogging: ClearVoice’s Top Blog Posts of 2018
On the #ContentRadar this week: We round up 11 of the year’s top posts from our ClearVoice blog, from marketing insights to industry interviews.
12 Must-Have Tools and Tactics for Content Distribution and Promotion
It’s not enough to create great content — now you need a plan and tools to distribute it. Make time for content distribution to maximize its impact.
Instagram Drops Off Three Surprise Last-Minute Gifts to Digital Marketers
On the #ContentRadar this week: Instagram drops off last-minute Christmas gifts for marketers. Also, WordPress users are “AMPed” up; Facebook is testing search ads; and men are much more likely to read online reviews.
Yes, Good Grammar Is (Still) Important, and Here’s Why
Is a focus on grammar worth your time? Yes, it is. Dear Megan gives us three good reasons why you should care about grammar, the good kind.
Invasion of the Word Snatchers: Emoji, GIFs and ‘Moar’… Does It Bother You? [Survey Results]
Emojis, GIFs and horrid spelling are running rampant in our social media-crazed world. We surveyed 50+ professionals between the ages of 21 and 65 about their thoughts on the inescapable trend.
From ‘Chopped’ to ‘Master Chef’: Making Food TV With Crystal Bahmaie
Chomping at the bit to write or produce in the food industry? Read our interview with veteran television producer and writer Crystal Bahmaie, with credits that include producing and writing for ‘MasterChef’, producing for Disney, and six seasons as Senior Producer on ‘Chopped’.