Top 25+ Content Marketing Studies and Research Reports of 2019
Whether you’re a content marketer or freelance creative, keeping up on the latest research is a must for success. We round up recent top findings to know.
How to Make an Editorial Style Guide That’s Freelancer-Friendly
Have you made an editorial style guide that’s easy for employees and freelancers to follow? Use our free Slides template to showcase the most useful info.
How Podcasts Became a Bit of an Addiction (and Led Me to Create My Own!)
It seems like everyone is addicted to podcasts these days, whether it’s about an industry trade or true crime. But have you ever thought about making your own?
A Comprehensive Checklist for Planning a Great Content Shoot
So you’ve been tasked with planning a video shoot and have no idea where to start? Use this comprehensive checklist to ensure everything — and we’re talking everything — goes smoothly from start to finish.
15 Examples of Irresistible Calls to Action to Use in Your Content Marketing
Getting your CTA right can be tricky. But that’s why we compiled 15 examples from some of today’s biggest brands to help you get inspiration for your website, emails, social posts and videos.
Create Better Content, Faster
With Our Easy-to-Use Platform and Talent NetworkGet a Free Demo
Unwrapping the Illustration Process: A Graphic Designer Shares Her Approach
Whether you’re a novice illustrator or a pro — or just a creative who is fascinated by the process in general — graphic designer Hannah Sydiongco shares how she gets inspiration for new designs and her unique approach to making them come to life.
Sabotaging Your Inbound Marketing With These Nine Big Content Mistakes?
Spoiler alert: Your site or social channels probably are making at least one of these content no-nos. Get ready to facepalm.
Moving Beyond Gated Content: Other Tech to Help Generate Leads
Has your go-to strategy for landing pages lost its mojo? Rethink your entire approach to “the content gate” with these fresh martech ideas.
Cross-Referencing: A Research Tool to Lay Out a Project’s “Center” and “Periphery”
Whether you’re a veteran or a novice writer, take a page from Umberto Eco’s book and learn how cross-referencing can feed and nurture the main ideas in your writing and even open up new questions.
5 Skills You Need for Long-Term Success in Content Marketing
Want content marketing skills that pay the bills year-round? Experts say these are the five areas that will set you above all other candidates and make you indispensable to clients.
Top 7 Reasons Brands Stumble at Making Great Content Consistently
Anyone can produce content regularly, but continuously producing quality content that actively engages your customers takes effort. What are the pitfalls that too many marketers fall in?
Landing Page Builder Review: Hubspot vs. Unbounce vs. Instapage vs. Optimizely
Ever wished you had a rundown of the most popular landing page builders that covered everything from ease of use to price? Now you do! Get all the info you need to make an educated decision on whether HubSpot, Unbounce, Instapage or Optimizely is right for you.
Umberto Eco’s 10 Rules on When and How to Quote
Never hide behind quotes or use them to fill space. When used properly, however, quotes can emphasize your point, add validity to your argument and evoke the intended emotion in your reader.
7 Persuasive Copywriting Hacks That Will Lead to More Conversions
From driving demand through urgency and nixing neutral copy, to highlighting conversion points through simplicity, here are some copywriting hacks to gain more conversions.
The Top Four Landing Page Builders to Help Boost Conversions
You know the old movie phrase, “If you build it, they will come?” Well, that’s not always the case. However, these four popular solutions will help you build eye-catching landing pages that not only attract your target audience but convert them too.