100 Motivational Quotes: The Power of Words
If you could use a little extra motivation today, these 100 quotes for writers, artists, entrepreneurs, and creators of all kinds will fuel your creativity and productivity.
Thinking About Hiring a Content Agency? Here’s What to Expect
Here’s a breakdown of the tasks a content agency can take off your plate, and yes, it’s basically everything.
Top 25+ Content Marketing Studies and Research Reports
Whether you’re a content marketer or freelance creative, keeping up on the latest research is a must for success. We round up recent top findings to know.
Content Marketing Hierarchy: Bonding With Your Content Franchise
You’re not competing to win sales, you’re competing to win attention. Form a special bond with your audience by creating a content franchise.
How Do I Create a Content Plan? Three Sample Scenarios for Success
A content plan isn’t a content strategy. Learn how they differ and see three sample scenarios in action at various budgets.
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Content Marketing Hierarchy: Building Your Main Content Hub
Content hubs are the third level in the content marketing hierarchy. Learn how to turn your content hub into a must-see resource destination.
Top Digital Marketing Courses and Training for Working Professionals
See our rundown of some of the best content marketing training in continuing education, from journalism courses to MBAs and certifications in digital marketing.
Content Marketing Hierarchy: Be Niche With Vertical Content
Find your niche with vertical content. Number two in the content marketing hierarchy, learn how to develop and execute your content niche.
How to Create Brand Copy Guidelines and Templates
Creating your own set of copy guidelines that detail everything from slang to use (and not use) to voice and tone will allow you to work collaboratively with ease.
Ultimate Guide to Content Creation: Outlining the Process in Four Key Phases
Master content creation with our detailed outline of the four phases in the content creation process: ideate, create, revise, optimize.
Content Marketing Hierarchy: Why Core Content Is Essential
Core content is the most essential content you create for your brand. Learn why it’s at the top of the content marketing hierarchy and how to make it sing.
5 Things I Wish My Clients Knew Before Launching a Content Strategy
Thinking about collaborating with a freelancer (or team of freelancers) on a content strategy? Here’s what brands should know to ensure it’s a success.
The Creative’s Guide to Writing Persuasive Podcast Descriptions
Whether you need to write a podcast description for your own show or you’ve been hired to write one for someone else, use this foolproof formula to put together a compelling podcast description that draws listeners in.
5 Visual Storytelling Methods Writers Should Embrace in the ’20s
From augmented reality to social geofilters, visual storytelling will be at the forefront of marketing in the 2020s — make sure you’re not left behind.
7 Expert Tips to Help You Avoid Common Buyer’s Guide Mistakes (Part 5 of 5)
Before you send your buyer’s guide out into the world, take a look at some best practices to ensure it’s flawless from the get-go.