Cappuccinos, rightly, are topped with fluff — but your writing shouldn’t be. Learn how to upgrade your content to an espresso with a few easy tricks.
A strong marketing strategy will be essential in helping you attract and retain an audience for your podcast.
Most buyer personas include what a person wears and where they work, but you shouldn’t stop there. Use these deeper exploratory questions to find out more about your target market’s underlying needs and values.
It’s time to reevaluate what you know about your target audience (and your product) so you can create an outstanding buyer’s guide that sets your business apart.
Get your business into the spotlight by learning how to capitalize on your competitors’ earned media (fair and square) by sharing your thoughts in rebuttal essays, taking advantage of LinkedIn trend-jacking, and more!
With Our Easy-to-Use Platform and Talent Network
Developing a podcast that keeps audiences engaged with sound is a crucial step in retaining listeners.
Learn why you might need a buyer’s guide for your brand or business and get some best practices for creating (or updating) one so it is authentic and helpful.
Don’t let the $9.9 billion ad displacement of election season tank your traffic. Adapt your content marketing strategy to break through the 2020 noise.
It’s easy to get so caught up in the creative aspect of making a podcast that you forget you’re creating intellectual property that needs to be protected.
Happy customers are free cheerleaders for your company. Learn how to capitalize on testimonials and praise by turning them into compelling customer-centric narratives.
Get proactive with social planning in 2020 with our free social media hashtag calendar. It comes stocked with important dates and national holidays to help you connect with your audience.
Making money from doing something you love is the ultimate goal. But there are many different avenues for podcast advertising, from produced reads to branded podcasts — which is right for you?
Want to make a stand-out podcast? Your college essay-writing skills are about to come in handy!
Engaging and educating readers with thoughtful, trustworthy content starts with knowing how to vet and cite reliable sources.
Whether you’re a content marketer or freelance creative, keeping up on the latest research is a must for success. We round up recent top findings to know.
From coming up with a catchy name to getting the sound right, details matter when creating a podcast. Use this guide to ensure you hit all the components of creating a successful podcast.
