6 Key Updates That Will Make You Consider Chatbot Marketing
Right now, the chatbot revolution is happening, and it’s just in its infancy. Beat your competition with the most important updates in Facebook Messenger chatbot marketing for early adopters.
Understanding How ABM Fits Into Your Martech Strategy
Have you gotten your ABM program off the ground? If not, freshen up on the tools of account-based marketing, and start rethinking your approaches to engage your core audience.
DIY Guide for HubSpot Users: How to Provide Sales Alerts via Slack
HubSpot and Slack are two of the most used solutions in marketing automation and corporate chat. With a Zapier integration and these step-by-step instructions, you can get timely and meaningful alerts in front of your sales team.
Save Time and Generate More Leads Like Apruve
“At Apruve, we’re blogging five times a week, adding up to 20 hours (4 hours X 5 days) if we did it ourselves. With ClearVoice, I can handle the content generation and management in just 2.5 hours, saving us 17.5 hours a week!” – Matt Osborn, Apruve
How to Increase Conversions With Product Recommendation Emails
The more your customers get product recommendations that are tailored to their interests and behaviors, the more likely they are to convert. It’s as simple as that.
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Better Salespeople: Content Marketing’s Forgotten Value Proposition
The consumer decision-making process has shifted from a funnel to a circle, and your sales team needs regular, targeted content to help educate buyers throughout the process. ClearVoice CEO Joe Griffin explains how content is part of your sales solution.
The Key to Moving Your Blog Subscribers Closer to Close
Personalized content. You’ll boost subscriber engagement and move these people down your funnel when you personalize content based on subscribers’ interests and stage.
How to Leverage Content Marketing to Power Your B2B Funnel
Without great content, marketing automation is useless. Learn how content can power your funnel; which types of content to use in the stages of your funnel; how to get the most out of what you create; and how to amplify and promote your content. Length: 41 pages.
How to Use a Drip Marketing Campaign to Build Trust and Loyalty
Done right, an email drip campaign establishes your company as an industry leader, provides prospects with important information to help solve their problems and nurtures them down the sales funnel.
4 Pain-Free Ways to Calculate Content Marketing ROI
We all know we should be measuring the ROI of our content… but actually doing it is another story. Ben Beck gives us four straightforward methods to calculate ROI that will help you with your content marketing mission.
How to Create Content That Helps Your Sales Team Close More Deals
Content marketing’s biggest value is in its ability to enable your sales team to answer prospects’ questions and close more deals. Benjamin Beck explains how to create such content.
How to Boost Conversions With the 6 Elements of Persuasion
How persuasive is your content marketing, really? Let’s tap insights from Robert Cialdini’s best-seller, ‘Influence: The Psychology of Persuasion,’ to boost conversions and drive sales.
How to Prove Content Marketing ROI
Some holdouts think you can’t prove a good ROI on content marketing. Oh, but you can. John Rampton explains.
11 Ways to Drive Sales With Content Marketing [Infographic]
It’s easy to lose sight of the main objective of content marketing: driving sales. Arielle Hurst of Pure Chat shares 11 ways to boost your bottom line with content.