How do you explain the power of content marketing to people outside the industry? Follow this game plan.
Use this checklist to ensure your blog post has a fighting chance when it goes live online.
Read our interview with Alli Webb, the mastermind behind Drybar, and how she drives client loyalty with cohesive brand messaging, social media authenticity and the promise of good hair days.
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Branding Ovation: Earth Rated Gives Paws to User-Generated Content
We’re giving a branding ovation to Earth Rated, where dogs are a content marketer’s best friend.
Exclamation points don’t belong in your business copy. Sorry, they just don’t. Dear Megan explains.
Are you a Hemingway or Faulkner? Dear Megan makes the case for trading your thesaurus for clear, simple and unembellished prose.
New Belgium Brewing pours itself into each of the four pillars of strategic content marketing, especially its fiercely fun and rewarding Tour de Fat events.
A professional writer’s love/hate relationship with writing chronicled in a collection of letters to her younger self.
Do you have what it takes to be a content marketing writer? Find out how to break into this emerging field.
What’s displeasing Dear Megan? Plenty. But let’s start with comma splices and clichés.
Five content marketing lessons learned from my three-toothed miracle.
In this week’s Dear Megan column, our resident style maven goes head to head with the Oxford comma.