Writing a professional bio for another person, or even a business entity, can be more challenging than writing your own. We lay down the rules to do it right.
Although Google’s known for fickle algorithm changes, here are six key approaches to help your writing survive them all, so you can win at SEO for clients.
Check out this list of some recent, useful social media information that will make you a better freelancer, content strategist and creator.
We interview Audrey McClelland, author of ‘The Digital Mom Handbook’, about her transition from the full-time fashion world at Donna Karan to being an independent entrepreneur.
Martech expert, Ben Beck, answers one of your top questions: What are the best WordPress plugins for driving traffic, generating leads, and boosting conversion?
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8 Interviewing Skills for Writing Like an Expert on Anything (Even If You’re Not Neil deGrasse Tyson)
Tasked with a new or challenging topic? Sharpen your interviewing skills to write like an expert on anything. Get a journalist’s tips on how to interview experts, influencers, and leaders.
Niche Expert: Allison Levine’s Journey From Wine Consumer to Marketer to Blogger to… GM of Effervescence
Live for vino? Learn how Allison Levine evolved from a wine consumer to a niche marketing expert in the beverage industry.
Planning is essential if you want to grow your freelancing business. Here are three key ways to set yourself up for success for the rest of the year (if you’ve let half of Q1 already pass you by).
As a freelancer, you just can’t sit around and wait for jobs to come your way. You have to win them. Here are bolder ways freelancers are taking charge of their own destinies.
Choosing the right plugin to integrate Google Analytics with your website can be quite discombobulating. Martech expert Ben Beck shares insights on Google’s new Site Kit plugin and how it compares to MonsterInsights.
After walking away from a major car accident, Danielle Smith left her career as a TV anchor and become her own boss and founded PrettyExtraordinary.com. Learn how she shifted into the world of new media.
Get in sync with the times as a writer, if you want to earn more. Understand what you need to master, why it’s important and of course, how to go after it. Read the first in our five-part series on the modern skill set needed for freelance writers.
On the #ContentRadar this week: Facebook has billions of reasons to be optimistic. Also, Snapchat may change its best-known feature; editable tweets may have a future; and Google+ is finally dropping dead.
Nobody can go it alone. As a freelancer, you need people in your professional life for financial reasons, references, creative support, and industry events. Permalancer Lena Katz lines up those who can help your business the most.
Martech expert Ben Beck puts three popular website creation tools through their paces. Which one will emerge victorious? Which is the best fit for you? Keep reading…