Content Marketing Hierarchy: Use Content Assets to Earn Value

Content Marketing Hierarchy: Use Content Assets to Earn Value

Content assets are distinct pieces of content that support multiple purposes and strategies. Find out how they work to earn value for your brand.

Best Link Shorteners Reviewed: Bitly vs. TinyURL vs. BL.INK

Best Link Shorteners Reviewed: Bitly vs. TinyURL vs. BL.INK

We took a deeper look into three of the most popular link shorteners — Bitly, TinyURL, and BL.INK — and compared them by price, features, and ease of use.

Top 5 Books All Writers Must Read in 2020

Top 5 Books All Writers Must Read in 2020

Each one of these books will help you sharpen your skills, connect with your readers, and grow your career, whether you are writing a novel, website copy, or an email.

How to Write Elevator Pitches That Win Prospects

How to Write Elevator Pitches That Win Prospects

Here it is: Everything you ever wanted to know about crafting an effective and compelling elevator pitch, plus three persuasive examples.

The Art of Creating a Powerful LinkedIn Summary: 5 Do’s and 5 Do Not’s

The Art of Creating a Powerful LinkedIn Summary: 5 Do’s and 5 Don’ts

Learn how to write your best professional summary or portfolio intro. We share author Donna Serdula’s professional tips for mastering the art of personal branding.

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How to Record the Best Remote Video Testimonials

How to Record the Best Remote Video Testimonials: New Tech & Tips

Learn the latest tech and tips to record remote video testimonials, complete with teleprompters, remote direction, and connection-proof 4K video capture.

Content Marketing Hierarchy: Foundational Content Is Your Base

Content Marketing Hierarchy: Foundational Content Is Your Base

Foundational content is the base, the support system that holds up the bigger pieces of your brand experience. Learn how to build a stronger foundation.

10 Things to Know About Prepping Talent for Remote-Video Shoots

10 Things to Know About Prepping Talent for Remote Video Shoots

Here are 10 things you absolutely need to know before you direct your next remote video shoot, whether for testimonials, explainers, or C-suite addresses.

The 10 Best Google Chrome Keyboard Shortcuts for Increasing Productivity

The 10 Best Google Chrome Keyboard Shortcuts for Increasing Productivity

There are a ton of different Chrome keyboard shortcuts out there, but here are the top 10 that are the most helpful (and easiest to use).

10 Things Freelancers Can Do to Stay Competitive in a Shifting Economy

10 Things Freelancers Can Do to Stay Competitive in a Shifting Economy

Now’s the perfect time to go on the freelance offensive. Here are 10 things freelancers can do to stay competitive in a shifting economy.

Executive Summary: 5 Do's, 5 Don'ts, 5 Examples for Writing Effective Ones

Executive Summary: 5 Do’s, 5 Don’ts, 5 Examples for Writing Effective Ones

Knowing how to write executives summaries is a marketable skill. Use this 101 guide to get started — complete with do’s, don’ts, and examples.

Google E-A-T: Why Bylines Should Move Up on Your Priority List 

Google E-A-T: Why Bylines Should Move Up on Your Priority List 

Learn how ClearVoice can improve your Google E-A-T score with the expertise, authority and trustworthiness of freelancers in our Talent Network.

Writing About People: Tips for Stronger Interviews, Quotes and Testimonials

Writing About People: Tips for Stronger Interviews, Quotes and Testimonials

Adding a human element to your content marketing writing builds relationships with consumers based on empathy and authentic connection.

Content Marketing Hierarchy: Rise Higher With Skyscraper Content

Content Marketing Hierarchy: Rise Higher With Skyscraper Content

When constructed well, skyscraper content can be a traffic magnet. See how the skyscraper technique supports your highest content marketing goals.

7 Interactive Content Marketing Formats to Inspire Engagement

7 Interactive Content Marketing Formats to Inspire Engagement

Interactive content marketing engages people, sparks conversation, and many times, it can teach the brand something about customers and market trends.

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