Direct to Consumer Marketing: 9 Lessons B2C Marketers Can Learn From D2C Brands
To remain relevant and viable, savvy business owners are examining different business models and approaches. That’s where direct to consumer marketing comes in.
Content Writers on How They Adjusted to a Teamlance Setup
Teamlancing is an effective way to manage projects and attract and secure larger clients. But if you’re used to working on your own, it can be an adjustment.
Top 25+ Content Marketing Studies and Research Reports
Whether you’re a content marketer or freelance creative, keeping up on the latest research is a must for success. We round up recent top findings to know.
9 Tools to Help You Create Interactive Marketing Content
The appeal of interactive content continues to skyrocket. Martech expert Ben Beck shares interactive content tools to help you up your game.
Top 25+ Content Marketing Trends to Know (With Examples)
Bookmark the best monthly update on notable content marketing trends. Whether you’re a marketer, freelance writer, or content strategist, easily keep up.
The Ultimate List of Marketing Conferences in 2020 – Virtual or In-Person
We’ve updated our running list of top marketing conferences with the latest info on which are still going on as planned — or entirely virtual.
The Essential List of Content Marketing Statistics and Data
From local search to lead generation, this handy list of content marketing statistics will help you make smarter decisions that get better results.
How to Obtain (or Write) Powerful Testimonials
A well-constructed testimonial tells a story of a business’s challenge and pathway to a result. Learn what a testimonial should include, where to use them, and how to get great quotes.
Facebook Chatbot: How to Build Your Own in About 10 Minutes
Anyone with some basic tech chops can build a chatbot. Martech expert Ben Beck walks you through it in this DIY guide, refreshed with new information for 2020.
20 Must-Have Marketing Lead Generation Tools
Martech expert Ben Beck rounds up the top lead gen tools, with a rundown on features, user-friendliness, integrations and prices.
10 Things Freelancers Can Do to Stay Competitive in a Shifting Economy
Now’s the perfect time to go on the freelance offensive. Here are 10 things freelancers can do to stay competitive in a shifting economy.
Top 25 Content Types for Inbound Marketing
Need content? Not sure what to create? Here are 25 content types and how they can effectively mix into your content marketing plans.
How Do I Create a Content Plan? Three Sample Scenarios for Success
A content plan isn’t a content strategy. Learn how they differ and see three sample scenarios in action at various budgets.
How Artificial Intelligence Can Help Your Emails Reach the Inbox
Why fear artificial intelligence when you can use it to your advantage? Learn how AI can help you reach more inboxes, segment lists, and boost open rates.
How to Create a Podcast: A Step-by-Step Guide for Content Marketers
From coming up with a catchy name to getting the sound right, details matter when creating a podcast. Use this guide to ensure you hit all the components of creating a successful podcast.